whowhatwear.com

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Free website and domain report on whowhatwear.com

Last Updated: 1st May, 2025
Overview

Snoop Summary for whowhatwear.com

This is a free and comprehensive report about whowhatwear.com. Our records indicate that whowhatwear.com is privately registered by DATA REDACTED. Whowhatwear.com is expected to earn an estimated $4,584 USD per day from advertising revenue. The sale of whowhatwear.com would possibly be worth $3,346,209 USD. This figure is based on the daily revenue potential of the website over a 24 month period. Whowhatwear.com is insanely popular with an estimated 492,310 daily unique visitors. This report was last updated 1st May, 2025.

About whowhatwear.com

Site Preview: whowhatwear.com whowhatwear.com
Title: Celebrity Style and Fashion Trend Coverage | Who What Wear
Description: After discussing this with our closest friends - obviously - we realized that WhoWhatWear.com would be a perfect contribution to society. Because after all, "We don't care who you date or if you eat. We only care about what you are wearing." That being said, if you're interested in with whom Sienna Miller is "canoodling," you're in the wrong place, and we respectfully suggest you go to www.perezhilton.com. ...
Keywords and Tags: 70s fashion, 70s style, 80s fashion, 90s fashion, 90s hairstyles, 90s outfits, capsule wardrobe, celebrity fashion, celebrity gossip, celebrity style, chanel logo, curly hair, fashion blog, fashion news, fashion style, fashion trends, hollywood fashion, hollywood gossip, jennifer lopez pink bikini, minka kelly, new fashion, new years eve outfit, popular, the ordinary, who what wear, whowhatwear, women fashion
Related Terms: because i said so, contribution, date de sortie after we collided, me after you paul kim, neyo because of you, parte after parte, suggest, wearing pigalle, who vs whom, wrong turn1
Fav Icon:
Age: Over 26 years old
Domain Created: 26th April, 1999
Domain Updated: 27th March, 2021
Domain Expires: 26th April, 2022
Review

Snoop Score

4/5 (Excellent!)

Valuation

$3,346,209 USD
Note: All valuation figures are estimates.

Popularity

Very High
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 4,273
Alexa Reach: 0.0109%
SEMrush Rank (US): 1,315
SEMrush Authority Score: 71
Moz Domain Authority: 82
Moz Page Authority: 60

Rank By Country

Country Alexa Rank
Canada Flag Canada 2,559
Hong Kong Flag Hong Kong 4,256
India Flag India 6,863
Japan Flag Japan 3,573
Kenya Flag Kenya 1,637
Mexico Flag Mexico 12,610
Nigeria Flag Nigeria 3,633
Philippines Flag Philippines 2,383
Pakistan Flag Pakistan 4,164
Singapore Flag Singapore 3,040
Taiwan, Province Of China Flag Taiwan, Province Of China 6,462
United States Flag United States 1,309

Organic vs Paid (Google Ads)

Organic Paid
Keywords: 868,059 0
Traffic: 2,605,833 0
Cost: $5,952,940 USD $0 USD
Traffic

Visitors

Daily Visitors: 492,310
Monthly Visitors: 14,984,366
Yearly Visitors: 179,693,150
Note: All visitors figures are estimates.

Visitors By Country

Country Visitors (Unique) Percentage
Canada Flag Canada Daily: 17,231
Monthly: 524,453
Yearly: 6,289,260
3.5%
Hong Kong Flag Hong Kong Daily: 3,446
Monthly: 104,891
Yearly: 1,257,852
0.7%
India Flag India Daily: 33,969
Monthly: 1,033,921
Yearly: 12,398,827
6.9%
Japan Flag Japan Daily: 54,154
Monthly: 1,648,280
Yearly: 19,766,247
11%
Kenya Flag Kenya Daily: 2,462
Monthly: 74,922
Yearly: 898,466
0.5%
Mexico Flag Mexico Daily: 5,908
Monthly: 179,812
Yearly: 2,156,318
1.2%
Nigeria Flag Nigeria Daily: 6,400
Monthly: 194,797
Yearly: 2,336,011
1.3%
Other Daily: 43,323
Monthly: 1,318,624
Yearly: 15,812,997
8.8%
Philippines Flag Philippines Daily: 5,415
Monthly: 164,828
Yearly: 1,976,625
1.1%
Pakistan Flag Pakistan Daily: 8,369
Monthly: 254,734
Yearly: 3,054,784
1.7%
Singapore Flag Singapore Daily: 4,431
Monthly: 134,859
Yearly: 1,617,238
0.9%
Taiwan, Province Of China Flag Taiwan, Province Of China Daily: 5,415
Monthly: 164,828
Yearly: 1,976,625
1.1%
United States Flag United States Daily: 301,786
Monthly: 9,185,416
Yearly: 110,151,901
61.3%
Note: All visitors figures are estimates.
Revenue

Revenue

Daily Revenue: $4,584 USD
Monthly Revenue: $139,517 USD
Yearly Revenue: $1,673,100 USD
Note: All revenue figures are estimates.

Revenue By Country

Country Revenue Percentage
Canada Flag Canada Daily: $21 USD
Monthly: $639 USD
Yearly: $7,666 USD
0.5%
Hong Kong Flag Hong Kong Daily: $0 USD
Monthly: $9 USD
Yearly: $111 USD
<0.1%
India Flag India Daily: $68 USD
Monthly: $2,084 USD
Yearly: $24,988 USD
1.5%
Japan Flag Japan Daily: $18 USD
Monthly: $562 USD
Yearly: $6,739 USD
0.4%
Kenya Flag Kenya Daily: $0 USD
Monthly: $4 USD
Yearly: $42 USD
<0.1%
Mexico Flag Mexico Daily: $1 USD
Monthly: $32 USD
Yearly: $384 USD
<0.1%
Nigeria Flag Nigeria Daily: $1 USD
Monthly: $34 USD
Yearly: $402 USD
<0.1%
Other Daily: $0 USD
Monthly: $0 USD
Yearly: $0 USD
<0.1%
Philippines Flag Philippines Daily: $1 USD
Monthly: $44 USD
Yearly: $530 USD
<0.1%
Pakistan Flag Pakistan Daily: $2 USD
Monthly: $71 USD
Yearly: $857 USD
0.1%
Singapore Flag Singapore Daily: $1 USD
Monthly: $19 USD
Yearly: $226 USD
<0.1%
Taiwan, Province Of China Flag Taiwan, Province Of China Daily: $0 USD
Monthly: $9 USD
Yearly: $113 USD
<0.1%
United States Flag United States Daily: $4,469 USD
Monthly: $136,010 USD
Yearly: $1,631,041 USD
97.5%
Note: All revenue figures are estimates.
SEO

Backlinks Analysis (SEMrush)

Backlinks: 4,662,368
Referring Domains: 19,678
Referring IPs: 17,207
Whowhatwear.com has 4,662,368 backlinks according to SEMrush. 50% of these backlinks are "dofollow" (follow) links which allow the flow of link equity to pass through, which may improve whowhatwear.com's search engine rankings. Other links are treated as 'hints' by search engines and may also pass link equity, depending on what search engines decide in each case.
100% of whowhatwear.com's backlinks are text and image links, which are ideal for SEO. Other backlink types may be unrecognized or ignored by search engines.

Top New Follow Links

1
Source: http://www.greylikesweddings.com/
Target: https://www.whowhatwear.com/best-hypoallergenic-jewelry

2
Source: http://www.fashionindustrynetwork.com/
Target: https://www.whowhatwear.com/female-owned-fashion-brands

3
Source: http://www.fashionindustrynetwork.com/
Target: https://www.whowhatwear.com/female-owned-fashion-brands

4
Source: https://www.lefashion.com/
Target: https://www.whowhatwear.com/paris-fashion-week-street-style-spring-2019/slide116

5
Source: https://www.lefashion.com/
Target: https://www.whowhatwear.com/london-fashion-week-street-style-spring-2020/slide21

Top Ranking Keywords (US)

1
Keyword: 90s outfits
Ranked Page: https://www.whowhatwear.com/easy-90s-outfits

2
Keyword: 80s fashion
Ranked Page: https://www.whowhatwear.com/eighties-fashion

3
Keyword: who what wear
Ranked Page: https://www.whowhatwear.com/

4
Keyword: 90s hairstyles
Ranked Page: https://www.whowhatwear.com/90s-hairstyles

5
Keyword: 90s fashion
Ranked Page: https://www.whowhatwear.com/90s-fashion

Domain Analysis

Value Length
Domain: whowhatwear.com 15
Domain Name: whowhatwear 11
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 1.23 seconds
Load Time Comparison: Faster than 66% of sites

PageSpeed Insights

Avg. (All Categories) 70
Performance 35
Accessibility 96
Best Practices 80
SEO 92
Progressive Web App 45
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.whowhatwear.com/
Updated: 6th May, 2021

1.86 seconds
First Contentful Paint (FCP)
44%
46%
10%

0.01 seconds
First Input Delay (FID)
97%
2%
1%

Simulate loading on desktop
35

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for whowhatwear.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

First Contentful Paint — 0.7 s
The time taken for the first image or text on the page to be rendered.
Cumulative Layout Shift — 0.049
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

Max Potential First Input Delay — 120 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 0.8 s
The time taken for the primary content of the page to be rendered.
Estimated Input Latency — 40 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive whowhatwear.com as laggy when the latency is higher than 0.05 seconds.
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975
0
307
text/plain
https://match.prod.bidr.io/cookie-sync?userid=5028885037069471382&bee_sync_partners=pm&bee_sync_current_partner=syn&bee_sync_initiator=adx&bee_sync_hop_count=4
http/1.1
6496.1700001732
6569.5810001343
374
0
303
https://match.adsrvr.org/track/cmf/generic?ttd_pid=xksw9la&ttd_tpi=1
http/1.1
6545.1110000722
6562.9690000787
769
0
302
text/html
https://pixel.onaudience.com/?partner=147&mapped=688d8d9e-8752-48d3-811f-31a5b3d5eadc&icm
http/1.1
6563.1830000784
6937.8649999853
432
0
302
https://image2.pubmatic.com/AdServer/Pug?vcode=bz0yJnR5cGU9MSZjb2RlPTMyOTcmdGw9MTI5NjAw&piggybackCookie=AADmWE7BKB0AAC0QlIFYzA
http/1.1
6570.2390000224
6670.9450001363
773
42
200
image/gif
Document
https://tps10265.doubleverify.com/event.png?impid=9f2597affa3d4c598d6b416ba95cbe42&gdpr=&gdpr_consent=&msrcanlm=264&msrcannum=2&eoid=9&ismms=76&isumms=75&isvelg=1&nvr=6&elmtp=1&isbxdms=2391&b11=2605&adhgt=40&adwdth=200&engisel=1&vsos=2&dvp_vsosnmr=16&dvp_mvpw=device-width&dvp_mvpis=1.0&lftb=2605&sftb=2605&naral=256&vct=1&vphgt=940&vpwdth=1350&chgt=940&cwdth=1350&scrhgt=600&scrwdth=800&strp=100&advisonl=true&isiabvms=1024&isuiabvms=1024&ispmxpms=1024&engalms=73&dvp_hdnAd=0&dvp_dpr=1&dvp_itg=HEAD:1,SCRIPT:7,BODY:1,IFRAME:2,DIV:3,A:1,IMG:3,&dvp_ltspl=2587&cbust=1620315732454284
6577.4320000783
6579.3930001091
0
0
-1
Other
https://api.bounceexchange.com/bounce/reloadCampaigns.js?wklz=C4ewVgigvAZgrgOwMbAJYgQMhQZygRgDYAmABgGZ8BWAdnOJqoBZNgAvEKJszAdwFMARjlTB+AfVQATKOVI1imAE78cIADZw0GAgA98y-jH5KVSqNgCG69agQBzcXCXqoAC2DAADjgCk5AEFfYgAxYJDeSIA6XjcQWMtgAUslKKQQAFtwzAA3VBFgcXSQAGtUfihfGgAhYOJ1Lzr-IOJiD28-YipA4KpQ3tDI3hi4hKT+FLTMgbDW4IBhOqUmnrm1xdacfnsVoKpaqgARKsPsEFLyypq6nN2q2s24QQzRMSlxDAL+XZhrLYW6jgni9PPx3oIJloAJ7iBD8Xg4dT8UHLOaBX7qf7EDbEIHPV5g8RSSyodQwuEIpEon5-b7YwHAgnvYBuZFuVBKYDk+GI5FiVHEZoYrE4-g5EzidQgez2Ql2GmY740Y701owHLAXZEMiUWhyAGtPJSLUkCjUOikAAcDFIAE5yAbiJYQFrHQ07q12j5eqs+rM-UMRvE3Ilkql0lkuv11nVLJ1BYF8I6cl5bmiAknVcRjem6jnBVmBc0mjHWkgNSadeb9VmRPnmg6s-YkEXE7bHZGEwFSI6pNIPcRyLbiIQLaR8K0+pa6MRrSWceoK+ntWa9ZmcUhLBkvCT7Ah48Xrq18PhbTQaJae7mj8Qcmmu1eF0uuyvdXQk8rHROqJbR1Q7jed6ulmi6asuppvpQbqWEalarha1o0HajYLpYcGQeusb3s0mFqjgaHgVWa6OnGwE4s6ZF1CABFdr4+yvtWSZHI66Cup+Wbfr+F4AQ8t7YYEj51KB6GMScYnKrkKQ4AA2lIMBeOISiCFKSAlAAulA1hSrwklKDJO6yuIXJePwGnCvwukyXiOAtqgELiBkIDEuo4h5CIymmbAtKWdJeIgm8Hz7qInnmT5KRoEgSKwluIXeTkUnSeFqCRRIm5iPYIBKFCZlxQlljvG5dlIhpwBKHAFnxXp0mCJYqkwKSLlSPwXhSlCGT8AgwAaT5flMuIEKWNCsI8lS-I5YqPWMqC7zEqS3KUnyJjjVsk34tNRmsiyHJcsNC0ostFUJWoSCoNYilGCYShnWozhIJ5PlSjKcoIAdPlihKj2yu8divcUZQSKAICSikspeRNgheFApCYMikPSQARElKXwwANPDaXbJlUKo-DcTtfDamYF4wB4HjFkRi1p3IBIMDqJY9gWHJXjSRpVCEIQ5CMJalC2pgTMs1AbOELalps-gch8-JAts2zlrc6Qg6S8zrOENzlri0wFBK9LqtMOz+DvtrKvWsQtpMOLVC5CGUNE0aBC5EgAucX+yjqMZFQZJYCBwNYrsIDFUBIHAOCgBkQA
h2
6881.3540001865
6939.9860000703
18638
109453
200
text/javascript
Script
https://events.bouncex.net/track.gif/reloadcampaigns?wklz=E4UwNg9ghgJgxlAtgBygSwOYDsDOAuOAVxwBcJEA3KYNKAIzBBwF4BSAdgCFWAmHmAGbIA+sAYQ4Aa149WAZgCCMqGEgB3GbwDCM1BhDCSAT2QhNimQJU4zfbTJyE6OODToHEEGCuEU0ONAZbWQs+KzAbTR4dPkc6RDQSEhAYYQhcROD5JTDrLOjlYBI0OEZhLCQs0J5wyLsCvmpi0oMEZIwIYCNzHJq8qJieWF9-QMYemRJgQnzBuigpATRVYRgQZEgjRBAsEgn62QaeOISklOF3KEJjcpA1HEYz4H2+iNmHJ1Pk1O9lo1v7o9ks87NVau9Yp9Et9DAALEAkWFoIr-LB3B4I4EvcEDBwSWhgUQgAQgYDAHw4CCEYBwKq9XF8SAYfSpNBYbH9eqDEAUUnCJks4RsjlvTTsAAiADJQJBYAgUOhsPgKttmERSORpeBoPAkKhMLg8MZTMxEFAsIQVJLPGtmAAGSVqEDOTJoGDMOR29g8SV+ALFd0ARgAbDw7XJAwBWdiegAcPHYdoAnHJJWs-LS3R6kzxgzG7XbA3xIzxYzHSz69Dy0Hcs4HJTYAI4zLCZ90AFklpRru2K21IeuYIbDEejcgTkdjXbAPZIUGQaF5wAC6WYc4wqfTJRAzBgkqrhhMO9h5BADapNJ3Trokqg+l2zGIpKAA
h2
6911.9700000156
6930.9760001488
369
42
200
image/gif
Image
https://sync.crwdcntrl.net/map/c=8587/tp=CLOD?https%3A%2F%2Fpixel.onaudience.com%2F%3Fpartner%3D104%26icm%26cver%26mapped%3D%24%7Bprofile_id%7D
http/1.1
6938.0930000916
6958.1089999992
361
0
302
https://pixel.onaudience.com/?partner=104&icm&cver&mapped=7c58dbe4f2fa1f094d6a94db0acec1c9
http/1.1
6958.5059999954
7537.3649999965
457
0
302
https://pixel.onaudience.com/?partner=236&icm&cver&smartmap=1&redirect=ps.eyeota.net%2Fpixel%3Fgdpr%3D%26gdpr_consent%3D%26pid%3D3b2cb90%26t%3Dgif%26uid%3D%25m
http/1.1
7537.7440000884
7924.6390000917
274
0
302
https://ps.eyeota.net/pixel?gdpr=&gdpr_consent=&pid=3b2cb90&t=gif&uid=5507dc6391d6f7c2
http/1.1
7924.912000075
7998.4679999761
676
0
302
https://simage4.pubmatic.com/AdServer/SPug?partnerID=156512&gdpr=0&gdpr_consent=&us_privacy=
http/1.1
7957.1980000474
8059.0550000779
418
0
200
text/plain
Script
https://ps.eyeota.net/pixel/bounce/?gdpr=&gdpr_consent=&pid=3b2cb90&t=gif&uid=5507dc6391d6f7c2
http/1.1
7998.7530000508
8069.0920001362
582
0
302
https://cm.g.doubleclick.net/pixel?google_nid=eye&google_cm&google_sc&google_hm=MjVEZk1COXRfY0lySlJEaDNVa1RqcHE3MjhPQXFKcXpGczFQU0UwdGdRU0E&gdpr=0&gdpr_consent=&uid=1&bid=gdo9o51&newuser=1&referrer_pid=3b2cb90
http/1.1
8069.4480000529
8076.1830001138
881
0
302
text/html
https://ps.eyeota.net/match?gdpr=0&gdpr_consent=&uid=1&bid=gdo9o51&newuser=1&referrer_pid=3b2cb90&google_gid=CAESENukfNFHxpj0dB3FUjGEBaE&google_cver=1
http/1.1
8076.653999975
8145.6049999688
440
70
200
image/gif
Image
https://simage2.pubmatic.com/AdServer/Pug?vcode=bz0yJnR5cGU9MSZjb2RlPTI5NDcmdGw9MTI5NjAw&piggybackCookie=577254213063
http/1.1
8992.8709999658
9069.9080000632
763
42
200
image/gif
Document
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
240.688
7.332
344.767
13.058
357.863
64.192
455.427
24.325
489.678
42.427
537.402
7.211
544.628
78.928
624.62
17.058
641.691
43.598
693.936
55.788
751.725
5.381
763.929
7.288
778.234
20.565
799.302
16.255
815.584
15.776
834.038
10.999
862.547
10.716
873.32
43.46
919.804
12.161
933.171
35.86
996.674
10.416
1007.933
22.642
1030.61
82.097
1122.449
15.955
1143.774
5.97
1164.539
19.583
1185.099
14.837
1200.365
5.559
1209.779
60.055
1269.966
29.759
1299.776
86.726
1396.005
23.189
1438.77
21.821
1462.077
7.756
1495.464
5.337
1506.535
13.948
1520.765
23.494
1544.278
68.436
1617.377
17.323
1639.408
5.109
1647.57
6.783
1655.976
10.347
1669.702
10.824
1704.82
17.052
1763.286
7.594
1771.716
6.986
1780.671
21.778
1804.859
8.601
1838.584
6.795
1859.861
7.656
1875.14
7.806
1891.409
6.991
1898.986
10.566
1909.874
6.01
1915.905
7.768
1924.556
7.17
1937.032
5.042
1944.393
8.47
1953.838
8.884
1962.824
141.703
2104.641
11.278
2118.353
8.193
2130.589
8.804
2139.417
13.798
2153.244
5.898
2164.99
8.015
2173.452
21.265
2205.068
6.627
2211.794
158.888
2370.831
5.912
2397.449
52.51
2450.622
66.006
2522.319
8.21
2530.716
8.112
2539.061
8.202
2554.698
7.047
2564.001
6.607
2570.782
6.851
2597.508
90.835
2689.366
70.095
2763.548
69.909
2841.08
9.036
2851.46
8.311
2866.478
7.539
2875.501
8.098
2894.9
6.935
2926.444
7.232
2934.319
5.644
2940.348
9.092
2949.475
5.026
2973.532
8.126
3004.835
5.505
3016.072
6.196
3022.767
6.343
3029.507
6.546
3036.419
5.483
3043.191
11.438
3078.509
90.649
3170.115
109.815
3284.643
96.016
3381.349
53.38
3501.979
11.467
3522.385
8.675
3549.309
6.385
3557.246
5.149
3573.962
28.604
3602.668
10.835
3617.061
8.341
3628.972
5.087
3640.392
85.156
3727.686
24.609
3753.353
8.195
3765.879
210.036
3978.591
11.831
4026.926
5.332
4034.116
6.83
4041.43
74.928
4116.514
8.178
4128.074
11.999
4154.3
5.438
4160.587
7.597
4169.077
12.146
4206.768
11.959
4234.262
7.396
4242.929
9.096
4257.936
7.724
4272.562
12.464
4285.696
6.843
4299.22
7.11
4306.35
11.585
4333.229
12.979
4350.242
8.623
4382.397
9.662
4397.991
10.309
4412.177
5.398
4418.398
11.946
4430.69
11.569
4454.803
14.431
4470.061
14.361
4488.047
27.028
4516.551
5.065
4524.397
16
4547.425
15.826
4563.332
115.87
4682.164
8.474
4693.205
12.592
4711.26
23.667
4744.816
14.64
4762.674
12.785
4776.319
8.893
4787.607
16.268
4810.73
19.421
4835.078
12.051
4847.58
12.623
4877.096
9.736
4892.51
10.519
4903.077
8.141
4965.642
5.968
4976.061
7.602
4987.26
7.584
5003.89
7.812
5029.526
92.264
5138.692
6.374
5160.971
26.091
5187.355
8.334
5195.856
13.377
5210.619
13.814
5224.471
19.262
5252.455
6.124
5277.306
23.29
5308.594
48.565
5357.876
12.13
5370.063
8.884
5380.161
7.434
5394.11
7.526
5402.036
11.655
5431.862
11.735
5444.547
10.17
5455.023
5.844
5465.724
11.819
5485.397
9.943
5508.981
13.245
5522.475
5.891
5533.902
7.619
5545.041
8.777
5559.237
5.029
5576.943
11.584
5594.873
46.262
5647.781
11.524
5667.262
8.278
5679.268
12.103
5695.234
14.601
5712.217
5.143
5717.379
15.042
5735.1
6.182
5741.771
23.203
5777.794
11.535
5806.045
9.65
5820.131
7.883
5845.137
6.552
5854.653
12.464
5897.042
15.382
5947.72
39.719
6006.9
6.416
6025.064
6.675
6032.976
7.008
6041.019
7.034
6085.665
6.078
6093.176
6.512
6120.236
9.688
6201.245
8.485
6210.981
7.039
6224.234
8.301
6240.697
8.518
6253.563
6.884
6394.305
9.333
6492.199
21.318
6519.275
7.979
6536.254
8.781
6636.398
5.728
6702.673
9.045
6847.88
5.033
6897.12
42.482
6970.875
7.26
7056.589
15.181
7589.443
5.582
7694.868
11.088
7805.754
6.622
7897.003
16.688
7983.035
12.173
8121.863
8.115
8233.434
5.844
8333.271
5.353
8438.417
8.55
8491.943
10.444
8897.098
6.938
9064.607
6.734
9101.687
8.601
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Eliminate render-blocking resources — Potential savings of 50 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Whowhatwear.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.whowhatwear.com/pers-assets-prod/build-css/2021-05-05.cf14e6984338717ac63a6757efce8ff0fc22a0e5.whowhatwear.css
32250
80
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Whowhatwear.com should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Whowhatwear.com should consider minifying CSS files.
Minify JavaScript — Potential savings of 5 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Whowhatwear.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://pixel.adsafeprotected.com/rjss/st/694949/54133893/skeleton.js
13625
2423
https://pixel.adsafeprotected.com/rjss/st/700965/54355331/skeleton.js
13625
2423
Remove unused CSS — Potential savings of 56 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Whowhatwear.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://assets.bounceexchange.com/tag/css/creatives-base-styles.d63dbc50.min.css
38387
31927
https://www.whowhatwear.com/pers-assets-prod/build-css/2021-05-05.cf14e6984338717ac63a6757efce8ff0fc22a0e5.whowhatwear.css
32250
25924
Enable text compression — Potential savings of 37 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://assets.bounceexchange.com/tag/css/creatives-base-styles.d63dbc50.min.css
37591
31562
https://image6.pubmatic.com/AdServer/PugMaster?kdntuid=1&rnd=45704856&p=156512&s=0&a=0&ptask=ALL&np=0&fp=0&mpc=0&spug=1&coppa=0&gdpr=0&gdpr_consent=&us_privacy=&sec=1
8537
6759
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 100 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.whowhatwear.com/
97.315
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Whowhatwear.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 80 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://analytics.tiktok.com/i18n/pixel/config.js?sdkid=BQG6EC73QM8FN6J77JBG
11883
https://connect.facebook.net/signals/config/353091285056157?v=2.9.39&r=stable
11865
https://connect.facebook.net/signals/config/296894133853509?v=2.9.39&r=stable
11823
https://analytics.tiktok.com/i18n/pixel/sdk.js?sdkid=BQG6EC73QM8FN6J77JBG
9711
https://a.quora.com/qevents.js
7979
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
6745
https://analytics.tiktok.com/i18n/pixel/identify.js
5745
https://static.adsafeprotected.com/sca.17.5.5.js
5331
https://c.amazon-adsystem.com/aax2/apstag.js
5282
https://assets.bounceexchange.com/assets/smart-tag/versioned/ijs_all_modules_020a31650ef032fab7c2b4f0b257990b.js
5170
https://connect.facebook.net/en_US/fbevents.js
45
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
URL Potential Savings (Ms)
https://cdn.cliqueinc.com/posts/293051/summer-shoe-trends-2021-293051-1620252118236-super.1600x0c.jpg?interlace=true&quality=70
0

Diagnostics

Avoid chaining critical requests — 2 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Whowhatwear.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures — 14 user timings
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Name Type Start Time (Ms) Duration (Ms)
lteu
Measure
952.36
0.14
ltpq
Measure
952.715
0.045
sentry-tracing-init
Mark
585.279
loadStarteventUtils
Mark
952.377
loadEndeventUtils
Mark
952.58
loadStartpixelQueue
Mark
952.721
loadEndpixelQueue
Mark
952.764
snaptr
Mark
964.869
gpt-tag-load
Mark
1018.773
gpt-first-ad-request
Mark
1237.593
snaptr
Mark
1613.811
gpt-first-ad-render
Mark
2044.595
dv_gdpr_start
Mark
3328.25
dv_gdpr_v2_start
Mark
3328.62
All text remains visible during webfont loads
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
Keep request counts low and transfer sizes small — 463 requests • 13,192 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
463
13508865
Image
133
10835665
Script
82
2018445
Other
190
459718
Document
53
120134
Stylesheet
5
74903
Media
0
0
Font
0
0
Third-party
454
13037516
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Avoid large layout shifts — 3 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
0.0935
div
0.049379038613081
3.2104602632577E-7
Avoid long main-thread tasks — 18 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://static.adsafeprotected.com/sca.17.5.5.js
7866
116
https://eus.rubiconproject.com/usync.js
7553
105
https://cdn.doubleverify.com/dv-measurements1281.js
5410
96
https://api.bounceexchange.com/bounce/init1.js?wklz=C4ewVgigvArgdgEwKYDMCWckIGQGNgDOUAjAGwBMADAMzECsA7NZQByWXbABeIUALFWwB3JACMCaYEgD6aBFGYNy2AE5ICIADYxgaEHBIAPYqtRIValVDwBDTZowBzaTBWaoAC2DAADgQCk1ACC-uQAYqFhQtEAdEIeIPE2wCI2KjG4IAC2kdgAbmgSwNKZIADWaEhQ-gwAQqHkmj4NgSHk5F6+AeR0waF04f3h0UJxCUkpSGkZ2UMR7aEAwg0qLX0LCwwAIngg5ZXVdQ15ayFH7QQwolmSUgjS+kVIpyh2BM-kyxdXN95Y0qIpjoAJ7STBCAiaJB-VYLYKvTTvJYNS7XW7-BA2NCaUHgyHQqSw8itBFIz4on7o+7ADzQjxoFTAXFICFQmEvN4fL7kJB5czSTQgRyOf4YDmI57bGo7PJpAgAbQQKB80hUokFuDKAF0oHZBUJ8nL5T4bCLpEyfEgdaSkIaVArUQRcCo0IDpFkQJjNNIChJ1VaoDa7Q7KX97o9JAGg7L7fK0rpcFCwTYslHOcG44y0ImZLhkkhHCAVMDremYwqbPdfa6oTrgCoYLby-LRDZNeh7NJkD5BcDU3BgDqM6jfncAUCmWCWfiYaWJcPQ2PMdjmayCeY5+8F2iw+baTSGZO8WzCZum0aNLg0HZVWYLDeNK5cAGM4LhaK4GeM7z+W+RfcMC-UoKhkUAQAFNIRUDdNRB8KAOGhOD5QAInjbMoWQgAaZC8ykQtiyw5CElTZCtWwHxCE8bJbUyLIe2vOBn2kFBNFNaw8g8GwoCAA
7774
92
https://analytics.tiktok.com/i18n/pixel/sdk.js?sdkid=BQG6EC73QM8FN6J77JBG
2324
87
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2021042801.js
3544
82
https://www.whowhatwear.com/
1330
79
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2021042801.js
4240
79
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
5742
75
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
3649
71
https://www.googletagservices.com/activeview/js/current/rx_lidar.js?cache=r20110914
782
70
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
5664
70
https://ak.sail-horizon.com/spm/spm.v1.min.js
2433
68
https://www.googletagservices.com/activeview/js/current/rx_lidar.js?cache=r20110914
716
66
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
1448
56
https://www.googletagservices.com/activeview/js/current/rx_lidar.js?cache=r20110914
6789
55
https://www.googletagservices.com/activeview/js/current/rx_lidar.js?cache=r20110914
663
53
https://pixel.adsafeprotected.com/rjss/st/700965/54355331/skeleton.js
6844
53
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Opportunities

Remove unused JavaScript — Potential savings of 562 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://acsbapp.com/apps/app/dist/js/app.js
148199
96726
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
159883
79411
https://assets.bounceexchange.com/assets/smart-tag/versioned/ijs_all_modules_020a31650ef032fab7c2b4f0b257990b.js
115128
78196
https://connect.facebook.net/signals/config/353091285056157?v=2.9.39&r=stable
75519
70396
https://connect.facebook.net/signals/config/296894133853509?v=2.9.39&r=stable
75224
56037
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2021042801.js
108773
45789
https://www.googletagmanager.com/gtag/js?id=G-X8P3JCQR69&l=dataLayer&cx=c
57456
28800
https://cdn.doubleverify.com/dv-measurements1281.js
89238
26066
https://static.adsafeprotected.com/main.gr.19.8.193.js
59066
24810
https://www.google-analytics.com/gtm/js?id=GTM-MGTM9V3&cid=259760067.1620315726
35518
24645
https://js-sec.indexww.com/ht/htw-cmg-whowhatwear.js
44316
22794
https://8201f0e8920549131f803704ab1fd4a8.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.html
38101
21489
Avoid multiple page redirects — Potential savings of 340 ms
Redirects can cause additional delays before the page can begin loading. Whowhatwear.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://whowhatwear.com/
190
https://whowhatwear.com/
150
https://www.whowhatwear.com/
0

Diagnostics

Avoid an excessive DOM size — 1,180 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
1180
Maximum DOM Depth
14
Maximum Child Elements
55

Metrics

Speed Index — 4.5 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 6.2 s
The timing of the largest text or image that is painted.
Time to Interactive — 6.9 s
The time taken for the page to become fully interactive.
Total Blocking Time — 390 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 5.9 s
The time taken for the page's main thread to be quiet enough to handle input.

Opportunities

Properly size images — Potential savings of 7,387 KiB
Images can slow down the page's load time. Whowhatwear.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif
2270351
2069223
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif?interlace=true&quality=70
2270351
2069223
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif
1366451
1245399
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif?interlace=true&quality=70
1366451
1245399
https://cdn.cliqueinc.com/posts/293041/summer-pedicure-colors-293041-1620163960885-main.700x0c.jpg
173039
127990
https://cdn.cliqueinc.com/posts/293075/popular-summer-fashion-items-293075-1620246679904-main.700x0c.jpg
102901
76111
https://cdn.cliqueinc.com/posts/293003/gel-nail-extensions-293003-1620087567281-main.700x0c.jpg
99457
73564
https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.700x0c.jpg
95708
70791
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg
92510
68426
https://cdn.cliqueinc.com/posts/292968/best-color-trends-292968-1619703099106-main.700x0c.jpg
69533
51431
https://cdn.cliqueinc.com/posts/293041/summer-pedicure-colors-293041-1620163960885-main.500x0c.jpg?interlace=true&quality=70
79595
38980
https://cdn.cliqueinc.com/posts/293049/amina-muaddi-shoes-293049-1620166300556-main.500x0c.jpg?interlace=true&quality=70
64910
34185
https://cdn.cliqueinc.com/posts/293032/target-summer-trends-293032-1620232524657-main.500x0c.jpg?interlace=true&quality=70
62958
33157
https://cdn.cliqueinc.com/posts/293051/summer-shoe-trends-2021-293051-1620252118236-super.1600x0c.jpg?interlace=true&quality=70
113611
32706
https://cdn.cliqueinc.com/posts/292809/affordable-summer-outfits-292809-1618943872582-main.700x0c.jpg
40865
30226
https://cdn.cliqueinc.com/posts/293073/summer-style-trends-293073-1620252460029-main.500x0c.jpg?interlace=true&quality=70
55922
29452
https://cdn.cliqueinc.com/posts/293075/popular-summer-fashion-items-293075-1620246679904-main.500x0c.jpg?interlace=true&quality=70
55660
27258
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.500x0c.jpg?interlace=true&quality=70
55436
27149
https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.500x0c.jpg?interlace=true&quality=70
52221
25574
https://cdn.cliqueinc.com/posts/292928/how-to-use-color-correctors-292928-1619546009932-main.500x0c.jpg?interlace=true&quality=70
33130
25348
https://cdn.cliqueinc.com/posts/292992/skin-plumping-products-292992-1620083951828-main.500x0c.jpg?interlace=true&quality=70
31757
24297
https://cdn.cliqueinc.com/posts/293003/gel-nail-extensions-293003-1620087567281-main.500x0c.jpg?interlace=true&quality=70
44674
21878
https://cdn.cliqueinc.com/posts/292980/2000s-fashion-trends-292980-1620155036034-main.500x0c.jpg?interlace=true&quality=70
40636
21401
https://cdn.cliqueinc.com/posts/293009/best-oribe-products-293009-1620084811948-main.500x0c.jpg?interlace=true&quality=70
22620
17307
https://cdn.cliqueinc.com/posts/292856/fashion-director-shoe-trends-292856-1619563508214-main.500x0c.jpg?interlace=true&quality=70
31514
16597
https://cdn.cliqueinc.com/posts/292970/best-body-washes-for-dry-skin-292970-1619717126788-main.500x0c.jpg?interlace=true&quality=70
19116
14626
https://cdn.cliqueinc.com/posts/292968/best-color-trends-292968-1619703099106-main.500x0c.jpg?interlace=true&quality=70
29499
14446
https://cdn.cliqueinc.com/posts/293028/gen-z-trends-293028-1620094109365-main.500x0c.jpg?interlace=true&quality=70
23483
12367
https://cdn.cliqueinc.com/posts/292978/platform-shoe-trend-292978-1620068368810-main.500x0c.jpg?interlace=true&quality=70
20707
10905
https://cdn.cliqueinc.com/posts/292809/affordable-summer-outfits-292809-1618943872582-main.500x0c.jpg?interlace=true&quality=70
17201
8424
Efficiently encode images — Potential savings of 934 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://tpc.googlesyndication.com/simgad/3273918032795824713?
440694
280762
https://tpc.googlesyndication.com/simgad/6199221306290452203?
295657
195186
https://cdn.cliqueinc.com/i/9d769aa3ccaedcae8f965dec60f4ec90058ee41f/-/the-list-cta-bg-3x.jpg
524452
123984
https://s0.2mdn.net/10773514/WWW_TheList_21_970x180_b.jpg
169470
94909
https://tpc.googlesyndication.com/simgad/4664415407360239907?
128023
87771
https://s0.2mdn.net/10773514/WWW_TheList_21_728x90_c.jpg
70298
39472
https://cdn.cliqueinc.com/i/c3a917542618a25069279988c65906651c6398a7/-/the-list-cta-footer-desktop-3x.jpg
124673
37112
https://cdn.cliqueinc.com/posts/293073/summer-style-trends-293073-1620252460029-main.500x0c.jpg?interlace=true&quality=70
55922
17965
https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.500x0c.jpg?interlace=true&quality=70
52221
14420
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.500x0c.jpg?interlace=true&quality=70
55436
13197
https://cdn.cliqueinc.com/posts/293049/amina-muaddi-shoes-293049-1620166300556-main.500x0c.jpg?interlace=true&quality=70
64910
12728
https://cdn.cliqueinc.com/posts/293032/target-summer-trends-293032-1620232524657-main.500x0c.jpg?interlace=true&quality=70
62958
11456
https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.700x0c.jpg
95708
10585
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg
92510
10241
https://cdn.cliqueinc.com/posts/293075/popular-summer-fashion-items-293075-1620246679904-main.500x0c.jpg?interlace=true&quality=70
55660
6919
Serve images in next-gen formats — Potential savings of 1,651 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://cdn.cliqueinc.com/i/9d769aa3ccaedcae8f965dec60f4ec90058ee41f/-/the-list-cta-bg-3x.jpg
524452
449628
https://tpc.googlesyndication.com/simgad/3273918032795824713?
440694
343456
https://tpc.googlesyndication.com/simgad/6199221306290452203?
295657
253491
https://s0.2mdn.net/10773514/WWW_TheList_21_970x180_b.jpg
169470
118980
https://tpc.googlesyndication.com/simgad/4664415407360239907?
128023
112071
https://cdn.cliqueinc.com/i/c3a917542618a25069279988c65906651c6398a7/-/the-list-cta-footer-desktop-3x.jpg
124673
109343
https://s0.2mdn.net/10773514/WWW_TheList_21_728x90_c.jpg
70298
48924
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg
92510
33168
https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.700x0c.jpg
95708
28358
https://cdn.cliqueinc.com/posts/293073/summer-style-trends-293073-1620252460029-main.500x0c.jpg?interlace=true&quality=70
55922
25102
https://cdn.cliqueinc.com/posts/293075/popular-summer-fashion-items-293075-1620246679904-main.700x0c.jpg
102901
23601
https://assets.bounceexchange.com/assets/uploads/clients/3072/creatives/0ae21a747003146eb9e9c59141615e06.jpg
93519
21607
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.500x0c.jpg?interlace=true&quality=70
55436
21228
https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.500x0c.jpg?interlace=true&quality=70
52221
20197
https://cdn.cliqueinc.com/posts/293049/amina-muaddi-shoes-293049-1620166300556-main.500x0c.jpg?interlace=true&quality=70
64910
18208
https://cdn.cliqueinc.com/posts/293032/target-summer-trends-293032-1620232524657-main.500x0c.jpg?interlace=true&quality=70
62958
16680
https://cdn.cliqueinc.com/posts/293075/popular-summer-fashion-items-293075-1620246679904-main.500x0c.jpg?interlace=true&quality=70
55660
13504
https://tpc.googlesyndication.com/simgad/11186134588904582465
40429
12587
https://cdn.cliqueinc.com/posts/293051/summer-shoe-trends-2021-293051-1620252117832-main.700x0c.jpg
58352
12114
https://cdn.cliqueinc.com/posts/292809/affordable-summer-outfits-292809-1618943872582-main.700x0c.jpg
40865
8703
Use video formats for animated content — Potential savings of 5,806 KiB
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif
2270351
1907095
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif?interlace=true&quality=70
2270351
1907095
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif
1366451
1065832
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif?interlace=true&quality=70
1366451
1065832

Diagnostics

Avoid enormous network payloads — Total size was 13,192 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif
2270763
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif?interlace=true&quality=70
2270763
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif
1366863
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif?interlace=true&quality=70
1366863
https://cdn.cliqueinc.com/i/9d769aa3ccaedcae8f965dec60f4ec90058ee41f/-/the-list-cta-bg-3x.jpg
524866
https://tpc.googlesyndication.com/simgad/3273918032795824713?
441319
https://tpc.googlesyndication.com/simgad/6199221306290452203?
296295
https://www.whowhatwear.com/rss
258377
https://cdn.cliqueinc.com/posts/293041/summer-pedicure-colors-293041-1620163960885-main.700x0c.jpg
173451
https://s0.2mdn.net/10773514/WWW_TheList_21_970x180_b.jpg
170039
Serve static assets with an efficient cache policy — 74 resources found
Whowhatwear.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://ak.sail-horizon.com/spm/spm.v1.min.js
0
43897
https://image6.pubmatic.com/AdServer/PugMaster?kdntuid=1&rnd=45704856&p=156512&s=0&a=0&ptask=ALL&np=0&fp=0&mpc=0&spug=1&coppa=0&gdpr=0&gdpr_consent=&us_privacy=&sec=1
0
9498
https://image6.pubmatic.com/AdServer/PugMaster?kdntuid=1&rnd=81434292&p=156011&s=165626&a=0&ptask=ALL&np=0&fp=0&mpc=0&spug=1&coppa=0&gdpr=0&gdpr_consent=&us_privacy=&sec=1
0
3014
https://js.adsrvr.org/up_loader.1.1.0.js
0
2405
https://sb.scorecardresearch.com/beacon.js
0
1952
https://js.adsrvr.org/universal_pixel.1.1.0.js
0
964
https://dmx.districtm.io/s/10051/y-AmS_8YVE2uGcCCwmXjq1tiW6kJbIIaLZ~A~UP9d6fb5c8-ae81-11eb-9c00-0287d438feaf
0
729
https://dmx.districtm.io/s/10057/y-y_F5a8BE2uEGft7NTKyeKqcGguN7LH_9JRIkt.0-~A
0
703
https://dmx.districtm.io/s/10001/8e537b32-2124-4252-a6bf-e21c867067bf-60940e50-5553
0
701
https://dmx.districtm.io/s/10026/PRo7IoBNQ1RmlNj8xQ9A90PNiX8
0
689
https://dmx.districtm.io/s/10027/xFD966NfgWqyRnd6RaB1?pi=districtm&tc=1
0
683
https://tracker.samplicio.us/tracker/7402e388-ce89-460c-bae0-bbf7a1bcfc2c/pixel.gif?sid=1399502&pid=298588669&crid=147900038&device_id=ENTER_MOBILE_AD_ID_MACRO&cachebuster=282973574
0
468
https://ps.eyeota.net/match?gdpr=0&gdpr_consent=&uid=1&bid=gdo9o51&newuser=1&referrer_pid=3b2cb90&google_gid=CAESENukfNFHxpj0dB3FUjGEBaE&google_cver=1
0
440
https://q.quora.com/_/ad/5a2c95cbba47451dac700921fc976740/pixel?j=1&u=https%3A%2F%2Fwww.whowhatwear.com%2F&tag=ViewContent&ts=1620315727054
0
418
https://sb.scorecardresearch.com/b2?c1=2&c2=13554700&cs_ucfr=&ns__t=1620315726710&ns_c=UTF-8&cv=3.5&c8=Celebrity%20Style%20and%20Fashion%20Trend%20Coverage%20%7C%20Who%20What%20Wear&c7=https%3A%2F%2Fwww.whowhatwear.com%2F&c9=
0
414
https://tr.outbrain.com/cachedClickId?marketerId=000491ae862920711cdccb0b34796aa28a
0
239
https://rtb.adentifi.com/CookieSyncPubMatic&gdpr=0&gdpr_consent=
0
88
https://vgicu2jhsdkxe144nsxcifohuyxzk1620315728.darnuid.imrworldwide.com/dar?url=
0
70
https://tag.bounceexchange.com/3072/i.js
60000
11190
https://sc-static.net/scevent.min.js
600000
6265
https://cdn.doubleverify.com/dvtp_src.js?ctx=13572386&cmp=25596042&sid=1399502&plc=298588669&adsrv=1&btreg=&btadsrv=&crt=&tagtype=&dvtagver=6.1.src
900000
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https://connect.facebook.net/signals/config/353091285056157?v=2.9.39&r=stable
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https://connect.facebook.net/signals/config/296894133853509?v=2.9.39&r=stable
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https://connect.facebook.net/en_US/fbevents.js
1200000
25319
https://amplify.outbrain.com/cp/obtp.js
1200000
3276
https://js-sec.indexww.com/ht/htw-cmg-whowhatwear.js
3600000
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https://rules.quantcount.com/rules-p-659UZw3_sg3Sg.js
3600000
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https://www.google-analytics.com/analytics.js
7200000
20199
https://static.chartbeat.com/js/chartbeat.js
7200000
14824
https://a.quora.com/qevents.js
7200000
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https://eus.rubiconproject.com/usync.js
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https://d15kdpgjg3unno.cloudfront.net/oPS.js?cid=45
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https://acsbapp.com/apps/app/dist/js/app.js
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https://s0.2mdn.net/10773514/WWW_TheList_21_970x180_b.jpg
86400000
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https://s0.2mdn.net/10773514/WWW_TheList_21_728x90_c.jpg
86400000
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https://c.amazon-adsystem.com/aax2/apstag.js
86400000
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https://ads.pubmatic.com/AdServer/js/user_sync.html?p=156578&predirect=
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https://cdn.districtm.io/ids/idsync.d5cb6b96.js
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https://tags.bkrtx.com/js/bk-coretag.js
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https://tpc.googlesyndication.com/pagead/js/r20210504/r20110914/client/one_click_handler_one_afma_fy2019.js
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https://tpc.googlesyndication.com/pagead/js/r20210504/r20110914/client/window_focus_fy2019.js
1209600000
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Reduce JavaScript execution time — 3.7 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.googletagservices.com/activeview/js/current/rx_lidar.js?cache=r20110914
667.89
542.482
22.697
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
656.40599999999
529.24499999999
38.476
Unattributable
616.87999999999
14.666
0.143
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
425.02
390.007
3.959
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2021042801.js
423.319
323.295
18.319
https://eus.rubiconproject.com/usync.js
384.172
207.815
2.129
https://tpc.googlesyndication.com/sodar/Enqz_20U.html
374.841
345.86
6.99
https://www.whowhatwear.com/
307.464
83.264
1.685
https://tpc.googlesyndication.com/sodar/sodar2/222/runner.html
218.639
206.009
2.61
https://static.adsafeprotected.com/sca.17.5.5.js
167.118
160.581
2.992
https://api.bounceexchange.com/bounce/init1.js?wklz=C4ewVgigvArgdgEwKYDMCWckIGQGNgDOUAjAGwBMADAMzECsA7NZQByWXbABeIUALFWwB3JACMCaYEgD6aBFGYNy2AE5ICIADYxgaEHBIAPYqtRIValVDwBDTZowBzaTBWaoAC2DAADgQCk1ACC-uQAYqFhQtEAdEIeIPE2wCI2KjG4IAC2kdgAbmgSwNKZIADWaEhQ-gwAQqHkmj4NgSHk5F6+AeR0waF04f3h0UJxCUkpSGkZ2UMR7aEAwg0qLX0LCwwAIngg5ZXVdQ15ayFH7QQwolmSUgjS+kVIpyh2BM-kyxdXN95Y0qIpjoAJ7STBCAiaJB-VYLYKvTTvJYNS7XW7-BA2NCaUHgyHQqSw8itBFIz4on7o+7ADzQjxoFTAXFICFQmEvN4fL7kJB5czSTQgRyOf4YDmI57bGo7PJpAgAbQQKB80hUokFuDKAF0oHZBUJ8nL5T4bCLpEyfEgdaSkIaVArUQRcCo0IDpFkQJjNNIChJ1VaoDa7Q7KX97o9JAGg7L7fK0rpcFCwTYslHOcG44y0ImZLhkkhHCAVMDremYwqbPdfa6oTrgCoYLby-LRDZNeh7NJkD5BcDU3BgDqM6jfncAUCmWCWfiYaWJcPQ2PMdjmayCeY5+8F2iw+baTSGZO8WzCZum0aNLg0HZVWYLDeNK5cAGM4LhaK4GeM7z+W+RfcMC-UoKhkUAQAFNIRUDdNRB8KAOGhOD5QAInjbMoWQgAaZC8ykQtiyw5CElTZCtWwHxCE8bJbUyLIe2vOBn2kFBNFNaw8g8GwoCAA
142.846
129.579
4.39
https://d15kdpgjg3unno.cloudfront.net/oPS.js?cid=45
128.028
97.463
1.14
https://cdn.doubleverify.com/dv-measurements1281.js
108.235
92.77
10.393
https://tpc.googlesyndication.com/safeframe/1-0-38/js/ext.js
106.162
34.575
6.536
https://pixel.adsafeprotected.com/rjss/st/694949/54133893/skeleton.js
91.519
68.006
2.425
https://analytics.tiktok.com/i18n/pixel/sdk.js?sdkid=BQG6EC73QM8FN6J77JBG
87.383
76.392
7.802
https://www.googletagmanager.com/gtm.js?id=GTM-K3S2JMX
76.998
68.539
6.734
https://8201f0e8920549131f803704ab1fd4a8.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.html
71.936
17.336
9.608
https://acsbapp.com/apps/app/dist/js/app.js
53.287
23.3
10.057
https://assets.bounceexchange.com/assets/smart-tag/versioned/ijs_all_modules_020a31650ef032fab7c2b4f0b257990b.js
52.337
36.006
7.547
https://image6.pubmatic.com/AdServer/PugMaster?kdntuid=1&rnd=45704856&p=156512&s=0&a=0&ptask=ALL&np=0&fp=0&mpc=0&spug=1&coppa=0&gdpr=0&gdpr_consent=&us_privacy=&sec=1
52.022
21.705
0.503
https://pagead2.googlesyndication.com/bg/FqV0VLp6rdEXSI4DmeIWUmtzlaMH2-g6BTWZ8ktYuf8.js
51.672
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4.01
Minimize main-thread work — 6.4 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
4103.336
Other
1103.278
Garbage Collection
343.696
Script Parsing & Compilation
309.637
Rendering
215.97400000001
Parse HTML & CSS
161.62
Style & Layout
157.7
Reduce the impact of third-party code — Third-party code blocked the main thread for 310 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
1791977
101.566
19035
73.82
191936
63.534
342426
33.584
98114
28.766
93754
4.806
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Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL Failing Elements
img
img
https://assets.bounceexchange.com/assets/uploads/clients/3072/creatives/f9b5cbca192b9f541c080262587f977a.png
img
96

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of whowhatwear.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Whowhatwear.com may provide assistance to deaf or hearing-impaired users with captions on videos.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements

Names and labels

Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
80

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that whowhatwear.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Links to cross-origin destinations are safe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
3.5.1
React
core-js
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://whowhatwear.com/
Allowed

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
Failed to load resource: the server responded with a status of 400 (Bad Request)
Failed to load resource: the server responded with a status of 502 (Bad Gateway)
Failed to load resource: the server responded with a status of 502 (Bad Gateway)
Failed to load resource: the server responded with a status of 502 (Bad Gateway)
Missing source maps for large first-party JavaScript
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js.map
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.a0dee9ef.chunk-910.js
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.a0dee9ef.chunk-910.js.map
https://static.yieldmo.com/ym.adv.min.js
https://static.yieldmo.com/ym.adv.min.js.map
https://c.amazon-adsystem.com/aax2/apstag.js
https://c.amazon-adsystem.com/aax2/apstag.js.map
https://ak.sail-horizon.com/spm/spm.v1.min.js
https://ak.sail-horizon.com/spm/spm.v1.min.js.map
92

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for whowhatwear.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of whowhatwear.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
45

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of whowhatwear.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of whowhatwear.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 67
Performance 19
Accessibility 96
Best Practices 80
SEO 91
Progressive Web App 50
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.whowhatwear.com/
Updated: 6th May, 2021

2.34 seconds
First Contentful Paint (FCP)
21%
63%
16%

0.02 seconds
First Input Delay (FID)
94%
4%
2%

Simulate loading on mobile
19

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for whowhatwear.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

First Contentful Paint — 2.2 s
The time taken for the first image or text on the page to be rendered.
Cumulative Layout Shift — 0.022
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Opportunities

Defer offscreen images — Potential savings of 64 KiB
Time to Interactive can be slowed down by resources on the page. Whowhatwear.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://cdn.cliqueinc.com/posts/293051/summer-shoe-trends-2021-293051-1620252118236-super.1200x0c.jpg?interlace=true&quality=70
65448
65448
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Whowhatwear.com should consider minifying CSS files.
Minify JavaScript — Potential savings of 5 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Whowhatwear.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://pixel.adsafeprotected.com/rjss/st/700965/54355331/skeleton.js
13627
2424
https://pixel.adsafeprotected.com/rjss/st/694949/54133893/skeleton.js
13627
2423
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 20 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.whowhatwear.com/
23.588
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Whowhatwear.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
URL Potential Savings (Ms)
https://cdn.cliqueinc.com/posts/293051/summer-shoe-trends-2021-293051-1620252117832-main.700x0c.jpg
0

Diagnostics

Avoid chaining critical requests — 2 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Whowhatwear.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures — 28 user timings
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Name Type Start Time (Ms) Duration (Ms)
lteu
Measure
872.42
0.17
ltpq
Measure
872.79
0.055
sentry-tracing-init
Mark
481.624
snaptr
Mark
689.472
loadStarteventUtils
Mark
872.445
loadEndeventUtils
Mark
872.62
loadStartpixelQueue
Mark
872.798
loadEndpixelQueue
Mark
872.854
gpt-tag-load
Mark
1153.281
snaptr
Mark
1427.312
gpt-first-ad-request
Mark
2007.684
gpt-first-ad-render
Mark
3014.466
is
Mark
3315.133
dr
Mark
3316.736
ol
Mark
3316.885
visible
Mark
3330.816
ofv
Mark
3330.882
mbv
Mark
3341.731
e_is
Mark
3342.006
is
Mark
3432.672
dr
Mark
3434.504
ol
Mark
3434.663
visible
Mark
3445.577
ofv
Mark
3445.613
mbv
Mark
3455.277
e_is
Mark
3455.516
pc
Mark
3460.065
pc
Mark
3519.699
Keep request counts low and transfer sizes small — 495 requests • 13,005 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
495
13316803
Image
151
10547857
Script
85
2017100
Other
196
461587
Font
4
108878
Document
52
103790
Stylesheet
7
77591
Media
0
0
Third-party
486
12845607
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
Avoid large layout shifts — 2 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
div
0.02191162109375
9.4159444173177E-7
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoid long main-thread tasks — 20 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://static.adsafeprotected.com/sca.17.5.5.js
39223
1079
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2021042801.js
17764
452
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2021042801.js
21784
336
Unattributable
895
297
https://pixel.adsafeprotected.com/rjss/st/700965/54355331/skeleton.js
31332
269
https://www.googletagmanager.com/gtm.js?id=GTM-K3S2JMX
9540
249
https://api.bounceexchange.com/bounce/init1.js?wklz=C4ewVgigvArgdgEwKYDMCWckIGQGNgDOUAjAGwBMADAMzECsA7EwBzUCc2wAXiFACxVsAdyQAjAmmBIA+mgRRqlBuWwAnJARAAbGMDQg4C0pQAepPpTWokq9aqh4Ahlq0YA5tJiqtUABbBgAAcCAFJqAEEQ8gAxKOihBIA6IV8QFMdgEUdVRNwQAFs47AA3NAlgaTyQAGs0JCgQhgAhKPItQNawyPJyfyDQ8joIqLoYkZiEoWTU9MykbNyC8dieqIBhVtVO4dXVhgARPBAauobm1uLtyPOeghhRfMkpBGkDcqQrlGcCD-IN2-ujwCWGkonmugAntJMEICFokMCtqsIl8tD91q07g8niCEI40FooTC4QipEjyF1Uei-pjATiXsBfAjfGhVMAiUhYfDEZ9vr9-uQkMUbNItCA3G4QRheWiPgdGoditkCABtBAoQLSVSiMW4aoAXSgzjFQhKypVgUckuk7MCSENVKQZtUqqxBFwqjQYOk+RAeK00lKEh19qgjudrrpwJeb0kofDSpdKuyelw8Ohjny8b5EeTbLQaZkuAySDcIFUEIdOcTqscLyDXvhhuAqhgTprKtEjj16Bc0mQgTFEKzcGAhtzWKBz1B4PZ0M5JMRVdlE6j07xBI5XNJNmXP1X2OjNqZjNZc+J3LJe-b5s0uDQzi11lsj80XlwodzYolUrg19zQoit+kovBg-5VLUMigCAorZJKYY5qIgRQJYCLISqABEKYFvCGEADQYcWUhlhW+EYakWYYfq2CBIQfgFE6eT5IOD5wB+0goFoVoOMUviOFAQA
33942
247
https://www.googletagservices.com/activeview/js/current/rx_lidar.js?cache=r20110914
32039
231
https://pixel.adsafeprotected.com/rjss/st/700965/54355331/skeleton.js
36216
221
https://ak.sail-horizon.com/spm/spm.v1.min.js
10317
220
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
19359
211
https://pixel.adsafeprotected.com/rjss/st/694949/54133893/skeleton.js
36012
204
https://image6.pubmatic.com/AdServer/PugMaster?kdntuid=1&rnd=33527481&p=156512&s=0&a=0&ptask=ALL&np=0&fp=0&mpc=0&spug=1&coppa=0&gdpr=0&gdpr_consent=&us_privacy=&sec=1&async=1
35743
195
https://analytics.tiktok.com/i18n/pixel/sdk.js?sdkid=BQG6EC73QM8FN6J77JBG
10644
186
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
31859
180
https://api.bounceexchange.com/bounce/init1.js?wklz=C4ewVgigvArgdgEwKYDMCWckIGQGNgDOUAjAGwBMADAMzECsA7EwBzUCc2wAXiFACxVsAdyQAjAmmBIA+mgRRqlBuWwAnJARAAbGMDQg4C0pQAepPpTWokq9aqh4Ahlq0YA5tJiqtUABbBgAAcCAFJqAEEQ8gAxKOihBIA6IV8QFMdgEUdVRNwQAFs47AA3NAlgaTyQAGs0JCgQhgAhKPItQNawyPJyfyDQ8joIqLoYkZiEoWTU9MykbNyC8dieqIBhVtVO4dXVhgARPBAauobm1uLtyPOeghhRfMkpBGkDcqQrlGcCD-IN2-ujwCWGkonmugAntJMEICFokMCtqsIl8tD91q07g8niCEI40FooTC4QipEjyF1Uei-pjATiXsBfAjfGhVMAiUhYfDEZ9vr9-uQkMUbNItCA3G4QRheWiPgdGoditkCABtBAoQLSVSiMW4aoAXSgzjFQhKypVgUckuk7MCSENVKQZtUqqxBFwqjQYOk+RAeK00lKEh19qgjudrrpwJeb0kofDSpdKuyelw8Ohjny8b5EeTbLQaZkuAySDcIFUEIdOcTqscLyDXvhhuAqhgTprKtEjj16Bc0mQgTFEKzcGAhtzWKBz1B4PZ0M5JMRVdlE6j07xBI5XNJNmXP1X2OjNqZjNZc+J3LJe-b5s0uDQzi11lsj80XlwodzYolUrg19zQoit+kovBg-5VLUMigCAorZJKYY5qIgRQJYCLISqABEKYFvCGEADQYcWUhlhW+EYakWYYfq2CBIQfgFE6eT5IOD5wB+0goFoVoOMUviOFAQA
43789
176
https://static.chartbeat.com/js/chartbeat.js
9876
173
https://www.googletagservices.com/activeview/js/current/rx_lidar.js?cache=r20110914
31024
156
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
18216
154
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
630
152
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Other

Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://whowhatwear.com/
http/1.1
0
27.70600002259
412
0
301
https://whowhatwear.com/
http/1.1
28.394999913871
43.373000109568
422
0
301
https://www.whowhatwear.com/
h2
43.954000109807
66.544000059366
13811
104572
200
text/html
Document
https://www.whowhatwear.com/pers-assets-prod/build-css/2021-05-05.cf14e6984338717ac63a6757efce8ff0fc22a0e5.whowhatwear.css
h2
82.639999920502
113.35400003009
32250
164910
200
text/css
Stylesheet
https://cdn.cliqueinc.com/posts/293051/summer-shoe-trends-2021-293051-1620252118236-super.1200x0c.jpg?interlace=true&quality=70
h2
82.861999981105
103.90700004064
65859
65448
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293051/summer-shoe-trends-2021-293051-1620252117832-main.700x0c.jpg
h2
115.41799991392
135.30099997297
58763
58352
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/292968/best-color-trends-292968-1619703099106-main.700x0c.jpg
h2
124.89600013942
146.10800007358
69944
69533
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/292968/best-color-trends-292968-1619703099106-main.700x0c.jpg?interlace=true&quality=70
h2
125.05899998359
144.5909999311
53539
53128
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif
h2
125.23100012913
283.33300002851
2270763
2270351
200
image/gif
Image
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif?interlace=true&quality=70
h2
125.38699992001
222.2039999906
2270763
2270351
200
image/gif
Image
https://cdn.cliqueinc.com/posts/293041/summer-pedicure-colors-293041-1620163960885-main.700x0c.jpg
h2
125.53000007756
152.54299994558
173451
173039
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293041/summer-pedicure-colors-293041-1620163960885-main.700x0c.jpg?interlace=true&quality=70
h2
126.34099996649
161.2839999143
136678
136266
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293003/gel-nail-extensions-293003-1620087567281-main.700x0c.jpg
h2
126.57800014131
163.87800010853
99868
99457
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293003/gel-nail-extensions-293003-1620087567281-main.700x0c.jpg?interlace=true&quality=70
h2
126.85499992222
154.34200013988
78028
77617
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg
h2
126.96200003847
160.50100000575
92921
92510
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg?interlace=true&quality=70
h2
127.21800012514
156.17899992503
78484
78073
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif
h2
127.33600009233
213.77000003122
1366863
1366451
200
image/gif
Image
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif?interlace=true&quality=70
h2
127.61799991131
205.07199992426
1366863
1366451
200
image/gif
Image
https://cdn.cliqueinc.com/posts/292980/2000s-fashion-trends-292980-1620155036034-main.700x0c.jpg?interlace=true&quality=70
h2
127.81199999154
165.76300002635
72948
72537
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293073/summer-style-trends-293073-1620252460029-main.700x0c.jpg?interlace=true&quality=70
h2
128.02699999884
217.17100008391
78394
77983
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293032/target-summer-trends-293032-1620232524657-main.700x0c.jpg?interlace=true&quality=70
h2
128.19100008346
149.04700010084
97602
97191
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293049/amina-muaddi-shoes-293049-1620166300556-main.700x0c.jpg?interlace=true&quality=70
h2
128.3420000691
148.14099995419
95069
94657
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/292978/platform-shoe-trend-292978-1620068368810-main.700x0c.jpg?interlace=true&quality=70
h2
128.5069999285
162.07100008614
35766
35354
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/292856/fashion-director-shoe-trends-292856-1619563508214-main.700x0c.jpg?interlace=true&quality=70
h2
128.64400004037
151.98500012048
58430
58018
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293028/gen-z-trends-293028-1620094109365-main.700x0c.jpg?interlace=true&quality=70
h2
128.86500009336
158.31600013189
40243
39831
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293075/popular-summer-fashion-items-293075-1620246679904-main.700x0c.jpg
h2
129.01200004853
174.40199991688
103313
102901
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/293075/popular-summer-fashion-items-293075-1620246679904-main.700x0c.jpg?interlace=true&quality=70
h2
129.16700006463
166.92700004205
84176
83765
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/292809/affordable-summer-outfits-292809-1618943872582-main.700x0c.jpg
h2
129.29900013842
154.92899995297
41276
40865
200
image/jpeg
Image
https://cdn.cliqueinc.com/posts/292809/affordable-summer-outfits-292809-1618943872582-main.700x0c.jpg?interlace=true&quality=70
h2
129.59700007923
168.71899995022
31348
30937
200
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Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
95.989
7.434
141.144
6.095
147.344
12.643
160.004
61.916
263.352
18.782
283.463
16.233
304.833
26.493
336.422
38.045
386.798
6.872
393.686
124.455
518.19
43.29
568.207
6.55
584.359
7.799
593.59
43.316
641.121
8.452
650.23
12.889
663.158
37.295
718.444
16.026
737.237
20.636
758.033
13.032
776.029
21.223
797.284
55.022
861.494
26.32
904.739
93.004
997.776
8.029
1005.826
9.425
1015.269
24.583
1043.563
19.9
1071.302
20.403
1102.235
5.799
1117.282
7.56
1124.967
27.058
1154.742
113.008
1274.507
8.613
1288.586
8.099
1311.001
24.064
1349.787
7.713
1360.814
30.007
1397.941
22.06
1430.349
8.604
1450.564
8.06
1469.663
13.543
1498.906
14.981
1518.724
5.654
1597.253
9.227
1607.477
7.857
1615.608
6.023
1692.076
8.59
1701.66
5.679
1708.418
21.534
1760.905
8.494
1770.469
8.603
1779.753
9.194
1800.867
6.036
1830.435
8.004
1840.165
9.01
1851.107
7.07
1858.5
7.94
1866.792
13.045
1880.837
8.015
1895.399
8.722
1906.023
8.992
1920.959
6.759
1940.487
9.134
1950.576
8.196
1961.585
105.6
2076.061
9.05
2144.141
8.503
2153.666
8.747
2164.496
6.777
2226.483
8.734
2271.434
9.165
2285.024
14.005
2322.302
10.025
2390.642
11.075
2480.647
8.976
2652.807
10.079
2973.69
77.074
3063.533
5.851
3073.782
168.195
3242.034
6.208
3257.912
19.274
3277.606
8.935
3288.014
5.667
3297.978
7.14
3305.192
7.544
3321.857
5.148
3327.018
42.246
3372.829
5.344
3382.33
25.386
3409.248
36.154
3445.469
37.314
3482.817
13.1
3503.433
16.737
3520.806
5.511
3526.582
5.925
3532.763
7.159
3548.64
23.291
3572.905
17.374
3596.667
10.002
3632.069
28.678
3668.555
5.067
3674.402
5.354
3680.291
5.45
3692.631
10.187
3705.445
9.091
3744.778
57.737
3803.484
37.862
3842.199
77.825
3920.852
75.881
4003.541
67.257
4078.745
6.843
4087.404
7.24
4151.434
16.43
4207.056
10.621
4224.365
11.096
4235.545
51.018
4286.649
55.174
4341.849
6.3
4377.715
15.251
4425.257
7.909
4433.892
6.526
4683
269.867
4972.138
7.307
4986.723
23.904
5017.372
74.341
5109.598
8.266
5137.488
23.929
5161.542
6.592
5172.986
6.797
5189.68
5.965
5198.426
6.579
5213.767
6.111
5227.258
8.463
5238.494
7.719
5274.703
19.773
5296.854
11.822
5312.129
11.71
5332.158
5.936
5338.108
26.899
5375.194
12.656
5387.889
61.737
5451.627
6.256
5465.092
5.918
5490.587
11.843
5504.677
18.627
5524.013
12.019
5545.504
12.556
5558.659
7.9
5569.846
9.97
5586.415
15.225
5605.735
37.689
5643.478
11.553
5663.358
22.127
5697.22
12.289
5728.207
7.921
5764.527
6.321
5773.195
5.939
5790.898
10.136
5801.063
16.328
5848.644
44.032
5986.641
6.882
6101.495
7.849
6122.098
15.175
6235.152
48.72
6287.916
19.573
6331.958
10.106
6345.357
8.965
6354.918
9.641
6376.236
10.092
6402.415
10.529
6431.457
8.781
6478.937
10.426
6515.707
9.089
6525.056
10.769
6540.109
13.388
6558.256
9.366
6567.661
9.91
6627.729
7.579
6665.526
9.472
6828.269
17.775
6881.007
9.023
7175.079
6.189
7241.905
45.122
7305.664
8.388
8079.133
7.011
8241.866
14.505
8276.907
8.227
8827.751
10.745
9241.882
7.969
9253.077
8.596
9454.994
6.582
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Other

First Meaningful Paint — 3.3 s
The time taken for the primary content of the page to be rendered.
First Contentful Paint (3G) — 4290 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Eliminate render-blocking resources — Potential savings of 170 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Whowhatwear.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://www.whowhatwear.com/pers-assets-prod/build-css/2021-05-05.cf14e6984338717ac63a6757efce8ff0fc22a0e5.whowhatwear.css
32250
300
Remove unused CSS — Potential savings of 58 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Whowhatwear.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://assets.bounceexchange.com/tag/css/creatives-base-styles.d63dbc50.min.css
38387
31927
https://www.whowhatwear.com/pers-assets-prod/build-css/2021-05-05.cf14e6984338717ac63a6757efce8ff0fc22a0e5.whowhatwear.css
32250
27067
Enable text compression — Potential savings of 37 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://assets.bounceexchange.com/tag/css/creatives-base-styles.d63dbc50.min.css
37591
31562
https://image6.pubmatic.com/AdServer/PugMaster?kdntuid=1&rnd=33527481&p=156512&s=0&a=0&ptask=ALL&np=0&fp=0&mpc=0&spug=1&coppa=0&gdpr=0&gdpr_consent=&us_privacy=&sec=1&async=1
8537
6760
Avoid serving legacy JavaScript to modern browsers — Potential savings of 80 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://analytics.tiktok.com/i18n/pixel/config.js?sdkid=BQG6EC73QM8FN6J77JBG
11886
https://connect.facebook.net/signals/config/296894133853509?v=2.9.39&r=stable
11823
https://connect.facebook.net/signals/config/353091285056157?v=2.9.39&r=stable
11746
https://analytics.tiktok.com/i18n/pixel/sdk.js?sdkid=BQG6EC73QM8FN6J77JBG
9712
https://a.quora.com/qevents.js
7956
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
6745
https://analytics.tiktok.com/i18n/pixel/identify.js
5790
https://static.adsafeprotected.com/sca.17.5.5.js
5331
https://c.amazon-adsystem.com/aax2/apstag.js
5282
https://assets.bounceexchange.com/assets/smart-tag/versioned/ijs_all_modules_020a31650ef032fab7c2b4f0b257990b.js
5170
https://connect.facebook.net/en_US/fbevents.js
45

Diagnostics

Avoid an excessive DOM size — 1,138 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
1138
Maximum DOM Depth
14
Maximum Child Elements
54

Metrics

Speed Index — 18.6 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 10.9 s
The timing of the largest text or image that is painted.
Time to Interactive — 40.0 s
The time taken for the page to become fully interactive.
Total Blocking Time — 4,160 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 24.4 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 1,080 ms
Users could experience a delay when interacting with the page.
Estimated Input Latency — 480 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive whowhatwear.com as laggy when the latency is higher than 0.05 seconds.

Opportunities

Properly size images — Potential savings of 3,402 KiB
Images can slow down the page's load time. Whowhatwear.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif?interlace=true&quality=70
2270351
1089653
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif
2270351
1084873
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif?interlace=true&quality=70
1366451
655827
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif
1366451
652950
Remove unused JavaScript — Potential savings of 548 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://acsbapp.com/apps/app/dist/js/app.js
148199
96271
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
159885
79542
https://assets.bounceexchange.com/assets/smart-tag/versioned/ijs_all_modules_020a31650ef032fab7c2b4f0b257990b.js
115128
78196
https://connect.facebook.net/signals/config/353091285056157?v=2.9.39&r=stable
74765
69693
https://connect.facebook.net/signals/config/296894133853509?v=2.9.39&r=stable
75224
56037
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2021042801.js
108773
45627
https://cdn.ampproject.org/rtv/012103020108001/amp4ads-v0.mjs
56431
31142
https://www.googletagmanager.com/gtag/js?id=G-X8P3JCQR69&l=dataLayer&cx=c
57334
28734
https://67e3dba891cf9770e6b286fc0558c086.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.html
52459
25597
https://static.adsafeprotected.com/main.gr.19.8.193.js
59066
25164
https://www.google-analytics.com/gtm/js?id=GTM-MGTM9V3&cid=848899877.1620315773
35540
24660
Efficiently encode images — Potential savings of 587 KiB
Unoptimized images can consume more cellular data than what is necessary.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://tpc.googlesyndication.com/simgad/3273918032795824713?
440694
280762
https://tpc.googlesyndication.com/simgad/6199221306290452203?
295657
195186
https://tpc.googlesyndication.com/simgad/4664415407360239907?
128023
87771
https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.700x0c.jpg
95708
10585
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg
92510
10241
https://cdn.cliqueinc.com/posts/293073/summer-style-trends-293073-1620252460029-main.700x0c.jpg?interlace=true&quality=70
77983
8224
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg?interlace=true&quality=70
78073
4387
https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.700x0c.jpg?interlace=true&quality=70
77323
4344
Serve images in next-gen formats — Potential savings of 888 KiB
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://tpc.googlesyndication.com/simgad/3273918032795824713?
440694
343456
https://tpc.googlesyndication.com/simgad/6199221306290452203?
295657
253491
https://tpc.googlesyndication.com/simgad/4664415407360239907?
128023
112071
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg
92510
33168
https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.700x0c.jpg
95708
28358
https://cdn.cliqueinc.com/posts/293075/popular-summer-fashion-items-293075-1620246679904-main.700x0c.jpg
102901
23601
https://cdn.cliqueinc.com/posts/293073/summer-style-trends-293073-1620252460029-main.700x0c.jpg?interlace=true&quality=70
77983
22625
https://assets.bounceexchange.com/assets/uploads/clients/3072/creatives/0ae21a747003146eb9e9c59141615e06.jpg
93519
21607
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg?interlace=true&quality=70
78073
19883
https://cdn.cliqueinc.com/posts/293049/amina-muaddi-shoes-293049-1620166300556-main.700x0c.jpg?interlace=true&quality=70
94657
15435
https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.700x0c.jpg?interlace=true&quality=70
77323
15203
https://cdn.cliqueinc.com/posts/293051/summer-shoe-trends-2021-293051-1620252117832-main.700x0c.jpg
58352
12114
https://cdn.cliqueinc.com/posts/292809/affordable-summer-outfits-292809-1618943872582-main.700x0c.jpg
40865
8703
Avoid multiple page redirects — Potential savings of 1,110 ms
Redirects can cause additional delays before the page can begin loading. Whowhatwear.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://whowhatwear.com/
630
https://whowhatwear.com/
480
https://www.whowhatwear.com/
0
Use video formats for animated content — Potential savings of 5,806 KiB
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif
2270351
1907095
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif?interlace=true&quality=70
2270351
1907095
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif
1366451
1065832
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif?interlace=true&quality=70
1366451
1065832

Diagnostics

Avoid enormous network payloads — Total size was 13,005 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif
2270763
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif?interlace=true&quality=70
2270763
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif
1366863
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif?interlace=true&quality=70
1366863
https://tpc.googlesyndication.com/simgad/3273918032795824713?
441319
https://tpc.googlesyndication.com/simgad/6199221306290452203?
296293
https://www.whowhatwear.com/rss
258353
https://cdn.cliqueinc.com/posts/293041/summer-pedicure-colors-293041-1620163960885-main.700x0c.jpg
173451
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
159885
https://acsbapp.com/apps/app/dist/js/app.js
148199
Serve static assets with an efficient cache policy — 79 resources found
Whowhatwear.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://ak.sail-horizon.com/spm/spm.v1.min.js
0
43897
https://image6.pubmatic.com/AdServer/PugMaster?kdntuid=1&rnd=33527481&p=156512&s=0&a=0&ptask=ALL&np=0&fp=0&mpc=0&spug=1&coppa=0&gdpr=0&gdpr_consent=&us_privacy=&sec=1&async=1
0
9498
https://image6.pubmatic.com/AdServer/PugMaster?kdntuid=1&rnd=55534052&p=156011&s=165626&a=0&ptask=ALL&np=0&fp=0&mpc=0&spug=1&coppa=0&gdpr=0&gdpr_consent=&us_privacy=&sec=1
0
3014
https://js.adsrvr.org/up_loader.1.1.0.js
0
2405
https://sb.scorecardresearch.com/beacon.js
0
1952
https://js.adsrvr.org/universal_pixel.1.1.0.js
0
964
https://dmx.districtm.io/s/10057/y-u_MtVdVE2uHayxLL6CLqGW51wnXtWBz1pOXBmQo-~A
0
703
https://dmx.districtm.io/s/10001/0c3a8ca3-6a51-4a9c-8922-9193a69dc8b0-60940e7e-5553
0
702
https://dmx.districtm.io/s/10026/UMs1_xLLR29XomFIVmXHhEPNiX8
0
690
https://securepubads.g.doubleclick.net/pagead/adview?ai=Ck_-Ifg6UYIH-KJuM6toP0Km-oASXm4T-YNi21cPLDcCNtwEQASCg2ZhtYMmW8oq0pNgPoAGK76OjAsgBCeACAKgDAcgDCqoE3gFP0IMJgdl8IWS4HKWxzV3Wzm-6c4LV4miCON6oZjw_b7d2A31hWxt14-Np6k3_D_kXHiFnrX0_RwWiLmk0633zwBVoN-ylXs55cds4Ze9wdDUaScFcqvhFQCnOgIZdVTEj7kZ975snUVkCzFYtSYJB7jcRIfAeGNHrNSteb5fxy_GVoiZh5gjk9MWdUtnG3v_d6jkfVrtU3BjE0z1CXFa6d8TOWdrs7EwlWkopYiCxLd8GnPy6te1jIByQk8m-agCdiIuWNGKfQLgHMb-hyHTbU0VwYR17-OslVDFNEr7ABJvAhO6SA-AEAYgFmPaY1ieSBQQIBBgBkgUECAUYBKAGLtgGAoAH3pDc3AGoB9XJG6gH8NkbqAfy2RuoB47OG6gHk9gbqAe6BqgH7paxAqgHpr4bqAfs1RvYBwDyBwMQ8C6gCO_DpQSwCALSCAcIgGEQARgdgAoDyAsB2BMKghQVGhN3d3cud2hvd2hhdHdlYXIuY29tshcaChgIABIUcHViLTc5Mzc4NDk3Mjc2MDgyMDI&sigh=v3WKNo0_LZw&template_id=484
0
653
https://securepubads.g.doubleclick.net/pagead/adview?ai=Cs_Jlfg6UYIP-KJuM6toP0Km-oASklurSYqa594TLDb_hHhABIKDZmG1gyZbyirSk2A-gAbmGvMwByAED4AIAqAMByAMIqgTiAU_QAo4Zw2ldykKW3UgE9G-8jChMwfMswki1ZRlYT8Rhj9ocX_ZQLtoU3pOpgMbiHgTyjj7r9eJNSJSSdw6TX0tL-JwnXRrx5mVeW21iN4bU_F989SZ3mMMs_RJVjFHw35BOw4nUQzR4QY6Z-qVwVvZtc3m2obdBIAGagj25YDTy1xwdRGk8AXpDCPH-bw2toCI57v4QYHWv2_5WgvrRPMZstlnMRHQJCXwkMbW45MZEJS_Uhro5vhEiex9yy3k6Otm8r2aHghTA4FzlZv7ITcvMHCYzHf-jMnnFD4DUAU_IPpTABLLk0IzEA-AEAYgF6dbBqzCSBQQIBBgBkgUECAUYBKAGA9gGAoAH3PTCswKoB9XJG6gH8NkbqAfy2RuoB47OG6gHk9gbqAe6BqgH7paxAqgHpr4bqAfs1RvYBwHyBwMQ8C6gCO_DpQSwCALSCAcIgGEQARgdgAoDyAsB2BMLghQVGhN3d3cud2hvd2hhdHdlYXIuY29tshcaChgIABIUcHViLTc5Mzc4NDk3Mjc2MDgyMDI&sigh=avZ35RBCuXc
0
653
https://q.quora.com/_/ad/5a2c95cbba47451dac700921fc976740/pixel?j=1&u=https%3A%2F%2Fwww.whowhatwear.com%2F&tag=ViewContent&ts=1620315773707
0
419
https://sb.scorecardresearch.com/b2?c1=2&c2=13554700&cs_ucfr=&ns__t=1620315773223&ns_c=UTF-8&cv=3.5&c8=Celebrity%20Style%20and%20Fashion%20Trend%20Coverage%20%7C%20Who%20What%20Wear&c7=https%3A%2F%2Fwww.whowhatwear.com%2F&c9=
0
414
https://dmx.us-east-32.districtm.io/s/10007/AAAGf8HPASVkBwMf_HkkAAAAAAA&expiration=1620402174&nuid=1sAWG0LL5fR9djT6uAndlpcykEO&is_secure=true
0
351
https://tr.outbrain.com/cachedClickId?marketerId=000491ae862920711cdccb0b34796aa28a
0
239
https://rtb.adentifi.com/CookieSyncPubMatic&gdpr=0&gdpr_consent=
0
88
https://vfz2kykrenvvuipqyov7e2q9we3aq1620315776.darnuid.imrworldwide.com/dar?url=
0
70
https://tag.bounceexchange.com/3072/i.js
60000
11191
https://sc-static.net/scevent.min.js
600000
6265
https://connect.facebook.net/signals/config/296894133853509?v=2.9.39&r=stable
1200000
75224
https://connect.facebook.net/signals/config/353091285056157?v=2.9.39&r=stable
1200000
74765
https://connect.facebook.net/en_US/fbevents.js
1200000
25302
https://amplify.outbrain.com/cp/obtp.js
1200000
3276
https://js-sec.indexww.com/ht/htw-cmg-whowhatwear.js
2615000
44219
https://rules.quantcount.com/rules-p-659UZw3_sg3Sg.js
3600000
1246
https://www.google-analytics.com/analytics.js
7200000
20199
https://static.chartbeat.com/js/chartbeat.js
7200000
14824
https://a.quora.com/qevents.js
7200000
14469
https://eus.rubiconproject.com/usync.js
28778000
9665
https://ads.pubmatic.com/AdServer/js/user_sync.html?p=156578&predirect=
42812000
3294
https://d15kdpgjg3unno.cloudfront.net/oPS.js?cid=45
84600000
12983
https://acsbapp.com/apps/app/dist/js/app.js
86364000
148199
https://fonts.cliqueimg.com/futura-book.woff2
86400000
41239
https://fonts.cliqueimg.com/futura-demi.woff2
86400000
40947
https://c.amazon-adsystem.com/aax2/apstag.js
86400000
33887
https://tpc.googlesyndication.com/pagead/images/adchoices/en.png
86400000
3171
https://tpc.googlesyndication.com/pagead/images/adchoices/en.png
86400000
3171
https://tpc.googlesyndication.com/pagead/images/adchoices/icon.png
86400000
961
https://tpc.googlesyndication.com/pagead/images/adchoices/icon.png
86400000
961
https://cdn.districtm.io/ids/idsync.d5cb6b96.js
172800000
2264
https://tags.bkrtx.com/js/bk-coretag.js
604800000
16455
https://tpc.googlesyndication.com/pagead/js/r20210504/r20110914/abg_lite_fy2019.js
1209600000
7824
https://tpc.googlesyndication.com/pagead/js/r20210504/r20110914/client/qs_click_protection_fy2019.js
1209600000
6401
https://tpc.googlesyndication.com/pagead/js/r20210504/r20110914/client/window_focus_fy2019.js
1209600000
2084
https://tpc.googlesyndication.com/pagead/js/r20210504/r20110914/client/load_preloaded_resource_fy2019.js
1209600000
1662
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif
2592000000
2270763
https://cdn.cliqueinc.com/posts/293036/cheap-basics-under-70-293036-1620253259075-main.gif?interlace=true&quality=70
2592000000
2270763
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif
2592000000
1366863
https://cdn.cliqueinc.com/posts/293066/shorts-sets-293066-1620262415598-main.gif?interlace=true&quality=70
2592000000
1366863
https://cdn.cliqueinc.com/posts/293041/summer-pedicure-colors-293041-1620163960885-main.700x0c.jpg
2592000000
173451
https://cdn.cliqueinc.com/posts/293041/summer-pedicure-colors-293041-1620163960885-main.700x0c.jpg?interlace=true&quality=70
2592000000
136678
https://cdn.cliqueinc.com/posts/293075/popular-summer-fashion-items-293075-1620246679904-main.700x0c.jpg
2592000000
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https://cdn.cliqueinc.com/posts/293003/gel-nail-extensions-293003-1620087567281-main.700x0c.jpg
2592000000
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https://cdn.cliqueinc.com/posts/293032/target-summer-trends-293032-1620232524657-main.700x0c.jpg?interlace=true&quality=70
2592000000
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https://cdn.cliqueinc.com/posts/292973/summer-basic-oufits-292973-1619726458172-main.700x0c.jpg
2592000000
96120
https://cdn.cliqueinc.com/posts/293049/amina-muaddi-shoes-293049-1620166300556-main.700x0c.jpg?interlace=true&quality=70
2592000000
95069
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg
2592000000
92921
https://cdn.cliqueinc.com/posts/293075/popular-summer-fashion-items-293075-1620246679904-main.700x0c.jpg?interlace=true&quality=70
2592000000
84176
https://cdn.cliqueinc.com/posts/293011/new-favorite-fashion-items-293011-1620236339159-main.700x0c.jpg?interlace=true&quality=70
2592000000
78484
https://cdn.cliqueinc.com/posts/293073/summer-style-trends-293073-1620252460029-main.700x0c.jpg?interlace=true&quality=70
2592000000
78394
https://cdn.cliqueinc.com/posts/293003/gel-nail-extensions-293003-1620087567281-main.700x0c.jpg?interlace=true&quality=70
2592000000
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2592000000
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https://cdn.cliqueinc.com/posts/292980/2000s-fashion-trends-292980-1620155036034-main.700x0c.jpg?interlace=true&quality=70
2592000000
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https://cdn.cliqueinc.com/posts/292968/best-color-trends-292968-1619703099106-main.700x0c.jpg
2592000000
69944
https://cdn.cliqueinc.com/posts/293051/summer-shoe-trends-2021-293051-1620252118236-super.1200x0c.jpg?interlace=true&quality=70
2592000000
65859
https://cdn.cliqueinc.com/posts/292928/how-to-use-color-correctors-292928-1619546009932-main.700x0c.jpg?interlace=true&quality=70
2592000000
63480
https://cdn.cliqueinc.com/posts/293051/summer-shoe-trends-2021-293051-1620252117832-main.700x0c.jpg
2592000000
58763
https://cdn.cliqueinc.com/posts/292856/fashion-director-shoe-trends-292856-1619563508214-main.700x0c.jpg?interlace=true&quality=70
2592000000
58430
https://cdn.cliqueinc.com/posts/292992/skin-plumping-products-292992-1620083951828-main.700x0c.jpg?interlace=true&quality=70
2592000000
57828
https://cdn.cliqueinc.com/posts/292968/best-color-trends-292968-1619703099106-main.700x0c.jpg?interlace=true&quality=70
2592000000
53539
https://cdn.cliqueinc.com/posts/292809/affordable-summer-outfits-292809-1618943872582-main.700x0c.jpg
2592000000
41276
https://cdn.cliqueinc.com/posts/293009/best-oribe-products-293009-1620084811948-main.700x0c.jpg?interlace=true&quality=70
2592000000
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https://cdn.cliqueinc.com/posts/293028/gen-z-trends-293028-1620094109365-main.700x0c.jpg?interlace=true&quality=70
2592000000
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https://cdn.cliqueinc.com/posts/292978/platform-shoe-trend-292978-1620068368810-main.700x0c.jpg?interlace=true&quality=70
2592000000
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https://cdn.cliqueinc.com/posts/292970/best-body-washes-for-dry-skin-292970-1619717126788-main.700x0c.jpg?interlace=true&quality=70
2592000000
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https://cdn.cliqueinc.com/posts/292809/affordable-summer-outfits-292809-1618943872582-main.700x0c.jpg?interlace=true&quality=70
2592000000
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https://cdn.cliqueinc.com/i/13d1e52ad9eb7feaed07ae8e747430c00d825ba4/m500/the-list-cta-bg-2x.jpg
2592000000
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2592000000
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https://www.gstatic.com/mysidia/8ae5a72cfbd99e43f69fdf9d7c4a3504.js?tag=mysidia_one_click_handler_one_afma_2019
7776000000
11138
Reduce JavaScript execution time — 13.2 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
Unattributable
2896.2239999999
51.22
0.576
https://securepubads.g.doubleclick.net/gpt/pubads_impl_2021042801.js
2019.504
1481.94
45.928
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
2006.688
1494.372
126.424
https://www.googletagservices.com/activeview/js/current/rx_lidar.js?cache=r20110914
1445.228
1227.468
53.768
https://static.adsafeprotected.com/sca.17.5.5.js
1151.584
675.944
12.532
https://cdn.ampproject.org/rtv/012103020108001/amp4ads-v0.mjs
1131.724
773.764
38.492
https://www.whowhatwear.com/
901.248
40.98
8.268
https://www.googletagmanager.com/gtm.js?id=GTM-K3S2JMX
894.488
837.168
36.004
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
851.668
819.688
12.96
https://tpc.googlesyndication.com/sodar/sodar2/222/runner.html
709.104
657.16
9.384
https://d15kdpgjg3unno.cloudfront.net/oPS.js?cid=45
604.244
446.532
6.008
https://67e3dba891cf9770e6b286fc0558c086.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.html
500.12
112.204
53.876
https://api.bounceexchange.com/bounce/init1.js?wklz=C4ewVgigvArgdgEwKYDMCWckIGQGNgDOUAjAGwBMADAMzECsA7EwBzUCc2wAXiFACxVsAdyQAjAmmBIA+mgRRqlBuWwAnJARAAbGMDQg4C0pQAepPpTWokq9aqh4Ahlq0YA5tJiqtUABbBgAAcCAFJqAEEQ8gAxKOihBIA6IV8QFMdgEUdVRNwQAFs47AA3NAlgaTyQAGs0JCgQhgAhKPItQNawyPJyfyDQ8joIqLoYkZiEoWTU9MykbNyC8dieqIBhVtVO4dXVhgARPBAauobm1uLtyPOeghhRfMkpBGkDcqQrlGcCD-IN2-ujwCWGkonmugAntJMEICFokMCtqsIl8tD91q07g8niCEI40FooTC4QipEjyF1Uei-pjATiXsBfAjfGhVMAiUhYfDEZ9vr9-uQkMUbNItCA3G4QRheWiPgdGoditkCABtBAoQLSVSiMW4aoAXSgzjFQhKypVgUckuk7MCSENVKQZtUqqxBFwqjQYOk+RAeK00lKEh19qgjudrrpwJeb0kofDSpdKuyelw8Ohjny8b5EeTbLQaZkuAySDcIFUEIdOcTqscLyDXvhhuAqhgTprKtEjj16Bc0mQgTFEKzcGAhtzWKBz1B4PZ0M5JMRVdlE6j07xBI5XNJNmXP1X2OjNqZjNZc+J3LJe-b5s0uDQzi11lsj80XlwodzYolUrg19zQoit+kovBg-5VLUMigCAorZJKYY5qIgRQJYCLISqABEKYFvCGEADQYcWUhlhW+EYakWYYfq2CBIQfgFE6eT5IOD5wB+0goFoVoOMUviOFAQA
437.94
392.156
13.716
https://tpc.googlesyndication.com/safeframe/1-0-38/js/ext.js
386.108
133.008
22.316
https://analytics.tiktok.com/i18n/pixel/sdk.js?sdkid=BQG6EC73QM8FN6J77JBG
375.704
305.992
32.28
https://pixel.adsafeprotected.com/rjss/st/700965/54355331/skeleton.js
320.668
304.28
8.3
https://sc-static.net/scevent.min.js
320.076
243.772
24.796
https://static.adsafeprotected.com/main.gr.19.8.193.js
246.792
208.04
26.624
https://image6.pubmatic.com/AdServer/PugMaster?kdntuid=1&rnd=33527481&p=156512&s=0&a=0&ptask=ALL&np=0&fp=0&mpc=0&spug=1&coppa=0&gdpr=0&gdpr_consent=&us_privacy=&sec=1&async=1
227.772
84.504
2.188
https://pixel.adsafeprotected.com/rjss/st/694949/54133893/skeleton.js
225.58
213.78
7.212
https://acsbapp.com/apps/app/dist/js/app.js
209.78
92.584
39.44
https://assets.bounceexchange.com/assets/smart-tag/versioned/ijs_all_modules_020a31650ef032fab7c2b4f0b257990b.js
181.956
119.7
29.644
https://static.chartbeat.com/js/chartbeat.js
173.264
167.704
3.78
https://connect.facebook.net/signals/config/353091285056157?v=2.9.39&r=stable
156.552
121.088
23.892
https://www.googletagmanager.com/gtag/js?id=G-X8P3JCQR69&l=dataLayer&cx=c
151.332
131.516
15.552
https://s.amazon-adsystem.com/v3/pr?exlist=rx_ox-db5_dm_smrt_cnv_dmx_pm-db5_ym_rbd_n-emx_ppt_n-vmg_an-db5_sovrn_3lift&fv=1.0&a=cm&cm3ppd=1
128.256
9.788
4.632
https://static.yieldmo.com/ym.adv.min.js
113.988
105.268
5.448
https://www.google-analytics.com/analytics.js
110.76
79.204
24.296
https://ads.pubmatic.com/AdServer/js/showad.js
98.824
30.452
9.588
https://connect.facebook.net/signals/config/296894133853509?v=2.9.39&r=stable
98.332
64.9
24.348
https://js-sec.indexww.com/ht/htw-cmg-whowhatwear.js
93.516
77.796
10.488
https://p.adsymptotic.com/d/px?_pid=10291&_psign=9769cbad30cb221a3996d786047e2b31&_puuid=6D50299F-DAC9-4695-8133-E8771B1C547C
92.224
17.66
10.924
https://eus.rubiconproject.com/usync.js
88.884
79.6
4.584
https://analytics.tiktok.com/i18n/pixel/config.js?sdkid=BQG6EC73QM8FN6J77JBG
88.056
76.82
7.36
https://pagead2.googlesyndication.com/bg/h4bqBfzbNhyfW_h1rVmWXBQaJ_zHuZxkYqdqs1GA3F4.js
77.584
71.2
5.592
https://cdn.ampproject.org/rtv/012103020108001/v0/amp-analytics-0.1.mjs
75.484
44.268
27.724
https://ak.sail-horizon.com/spm/spm.v1.min.js
70.248
58.484
8.776
https://secure.quantserve.com/quant.js
69.048
59.256
8.088
https://ads.pubmatic.com/AdServer/js/user_sync.html?p=156011&s=165626&predirect=https%3A%2F%2Fs.amazon-adsystem.com%2Fecm3%3Fid%3DPM_UID%26ex%3Dpubmatic.com&userIdMacro=PM_UID
68.368
19.6
8.564
https://ads.pubmatic.com/AdServer/js/showad.js#PIX&kdntuid=1&SPug=true&p=156512&it=0&gdpr=0&np=0
65.62
36.844
17.888
https://c.amazon-adsystem.com/aax2/apstag.js
65.336
52.296
8.744
https://securepubads.g.doubleclick.net/tag/js/gpt.js
64.104
55.644
6.444
https://analytics.tiktok.com/i18n/pixel/identify.js
58.328
38.612
10.364
https://ads.pubmatic.com/AdServer/js/showad.js#PIX&kdntuid=1&SPug=true&p=156011&s=165626&predirect=https%3A%2F%2Fs.amazon-adsystem.com%2Fecm3%3Fid%3DPM_UID%26ex%3Dpubmatic.com&userIdMacro=PM_UID&it=0&gdpr=0&np=0
57.508
32.456
17.18
https://s.tribalfusion.com/z/i.match?p=b11&redirect=https%3A//simage2.pubmatic.com/AdServer/Pug%3Fvcode%3Dbz0yJnR5cGU9MSZjb2RlPTMzMjYmdGw9MTI5NjAw%26piggybackCookie%3D%24TF_USER_ID_ENC%24&u=${PUBMATIC_UID}
53.364
9.036
6.76
https://u.openx.net/w/1.0/cm?cc=1&id=e818ca1e-0c23-caa8-0dd3-096b0ada08b7&ph=2d1251ae-7f3a-47cf-bd2a-2f288854a0ba&plm=5&r=https%3A%2F%2Fs.amazon-adsystem.com%2Fecm3%3Fex%3Dopenx.com%26id%3D%7BOPENX_ID%7D
51.868
8.716
4.9
https://simage2.pubmatic.com/AdServer/Pug?vcode=bz0yJnR5cGU9MSZjb2RlPTMyMDMmdGw9NDMyMDA=&piggybackCookie=OPTOUT
51.712
9.04
5.764
https://connect.facebook.net/en_US/fbevents.js
51.556
40.936
7.064
https://bh.contextweb.com/visitormatch?p=547259,530912,534301,548607,543793,561117&rurl=https%3A%2F%2Fs.amazon-adsystem.com%2Fecm3%3Fid%3D%25%25VGUID%25%25%26ex%3DPulsepoint
51.452
10.64
5.528
https://insight.adsrvr.org/track/up?adv=nl7d3vv&ref=https%3A%2F%2Fwww.whowhatwear.com%2F&upid=vlx7nxh&upv=1.1.0
51.308
26.78
3.736
Minimize main-thread work — 22.3 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
12836.064
Other
4769.1199999999
Script Parsing & Compilation
1194.504
Garbage Collection
1003.688
Style & Layout
963.096
Rendering
844.91600000004
Parse HTML & CSS
733.016
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://fonts.gstatic.com/s/roboto/v27/KFOlCnqEu92Fr1MmWUlfBBc4AMP6lQ.woff2
3.0320000369102
https://fonts.gstatic.com/s/googlesansdisplay/v15/ea8FacM9Wef3EJPWRrHjgE4B6CnlZxHVDv79oT3ZQZQ.woff2
3.5029998980463
https://fonts.cliqueimg.com/futura-demi.woff2
87.242000037804
https://fonts.cliqueimg.com/futura-book.woff2
96.608999883756
Reduce the impact of third-party code — Third-party code blocked the main thread for 4,310 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
1476526
1723.94
191970
1137.86
123260
609.9
342421
271.948
94073
177.832
232277
131.948
15045
115.196
20526
48.48
45339
30.312
176547
24.74
45443
18.3
57589
14.864
44948
0.492
73783
0
33646
0
19237
0
18669
0
15597
0
14888
0
11525
0
11138
0
10198
0
9431
0
9266
0
7611
0
6107
0
4859
0
4406
0
4172
0
4027
0
3709
0
3699
0
3671
0
3514
0
3317
0
3112
0
3059
0
2965
0
2563
0
2480
0
2426
0
2325
0
2181
0
2104
0
1708
0
1628
0
1624
0
1572
0
1534
0
1412
0
1373
0
1290
0
1187
0
1132
0
1120
0
1056
0
992
0
974
0
973
0
959
0
912
0
911
0
907
0
851
0
770
0
757
0
735
0
680
0
602
0
566
0
533
0
508
0
384
0
88
0
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL Failing Elements
img
img
96

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of whowhatwear.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Whowhatwear.com may provide assistance to deaf or hearing-impaired users with captions on videos.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements

Names and labels

Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
80

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that whowhatwear.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Links to cross-origin destinations are safe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.
Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
3.5.1
React
core-js
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://whowhatwear.com/
Allowed

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
Failed to load resource: the server responded with a status of 400 (Bad Request)
Failed to load resource: the server responded with a status of 502 (Bad Gateway)
Refused to execute script from 'https://x.bidswitch.net/sync?ssp=districtm&user_id=1sAWG0LL5fR9djT6uAndlpcykEO' because its MIME type ('image/gif') is not executable.
Missing source maps for large first-party JavaScript
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.9b1d58c3.bundle.js.map
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.a0dee9ef.chunk-910.js
https://www.whowhatwear.com/pers-assets-prod/build-js/2021-05-05.a0dee9ef.chunk-910.js.map
https://static.yieldmo.com/ym.adv.min.js
https://static.yieldmo.com/ym.adv.min.js.map
https://c.amazon-adsystem.com/aax2/apstag.js
https://c.amazon-adsystem.com/aax2/apstag.js.map
https://ak.sail-horizon.com/spm/spm.v1.min.js
https://ak.sail-horizon.com/spm/spm.v1.min.js.map
91

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for whowhatwear.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of whowhatwear.com on mobile screens.
Document uses legible font sizes — 73.62% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
.footer__wrapper
20.00%
11px
.story__meta
2.82%
11px
.bxc
0.97%
0px
.btn
0.45%
9.8px
.headline-container .sponsor-name
0.32%
10.5px
.headline-container .sponsor-name
0.27%
10.5px
.headline-container .sponsor-name
0.27%
10.5px
.headline-container .category
0.20%
10.5px
1.08%
< 12px
73.62%
≥ 12px

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Mobile Friendly

Tap targets are not sized appropriately — 90% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.
Tap Target Size Overlapping Target
52x12
91x12

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
50

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of whowhatwear.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of whowhatwear.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address:
Continent:
Country:
Region:
City:
Longitude:
Latitude:
Currencies:
Languages:

Web Hosting Provider

Name IP Address
Fastly, Inc.
Registration

Domain Registrant

Private Registration: Yes
Name: DATA REDACTED
Organization: DATA REDACTED
Country: LV
City: DATA REDACTED
State: Riga
Post Code: DATA REDACTED
Email:
Phone: DATA REDACTED
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
Lexsynergy Limited 104.22.51.245
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Unknown
WOT Rating:
WOT Trustworthiness: 70/100
WOT Child Safety: 72/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: *.whowhatwear.com
Issued By: GlobalSign Atlas R3 DV TLS CA 2020
Valid From: 22nd March, 2021
Valid To: 23rd April, 2022
Subject: CN = *.whowhatwear.com
Hash: b59dc144
Issuer: CN = GlobalSign Atlas R3 DV TLS CA 2020
O = GlobalSign nv-sa
S = BE
Version: 2
Serial Number: 1599201466507993051011592890325872156
Serial Number (Hex): 0133FEB84395C82834D85BD96C572E1C
Valid From: 22nd March, 2025
Valid To: 23rd April, 2025
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:42:6D:57:2D:4F:1F:26:77:74:A6:27:64:F6:80:FA:8F:48:68:FE:7C
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl.globalsign.com/ca/gsatlasr3dvtlsca2020.crl

Certificate Policies: Policy: 1.3.6.1.4.1.4146.1.10
CPS: https://www.globalsign.com/repository/
Policy: 2.23.140.1.2.1

Authority Information Access: OCSP - URI:http://ocsp.globalsign.com/ca/gsatlasr3dvtlsca2020
CA Issuers - URI:http://secure.globalsign.com/cacert/gsatlasr3dvtlsca2020.crt

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 46:A5:55:EB:75:FA:91:20:30:B5:A2:89:69:F4:F3:7D:
11:2C:41:74:BE:FD:49:B8:85:AB:F2:FC:70:FE:6D:47
Timestamp : Mar 22 19:44:30.243 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:29:E4:CB:26:37:81:7F:B4:5C:83:6A:73:
A0:97:9A:B6:20:7A:9E:32:46:7C:D5:22:9F:F3:0E:B4:
8F:DF:E1:6E:02:20:4B:38:98:F9:D0:50:5B:A7:CB:75:
D6:2E:40:FC:64:40:2B:94:37:4E:08:C6:3A:CD:E5:71:
A9:D9:01:36:EB:36
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 55:81:D4:C2:16:90:36:01:4A:EA:0B:9B:57:3C:53:F0:
C0:E4:38:78:70:25:08:17:2F:A3:AA:1D:07:13:D3:0C
Timestamp : Mar 22 19:44:30.349 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:51:CC:D2:24:B3:32:9F:E6:9E:43:C0:EA:
22:29:DE:64:18:D1:3D:78:D0:D6:55:C2:2A:5A:EE:97:
D9:28:4D:BB:02:20:66:5A:0D:AD:89:C9:0C:11:65:7C:
2B:42:98:7B:9A:C1:40:36:5B:BE:BD:41:30:04:6A:06:
65:62:AA:B5:BB:CB
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 22:45:45:07:59:55:24:56:96:3F:A1:2F:F1:F7:6D:86:
E0:23:26:63:AD:C0:4B:7F:5D:C6:83:5C:6E:E2:0F:02
Timestamp : Mar 22 19:44:30.464 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:24:2F:8B:54:0B:73:A9:F1:E4:8E:E8:C6:
74:F5:B3:01:25:4A:2B:59:05:F4:6E:A1:30:3D:A6:FB:
5D:3D:4E:7D:02:21:00:AE:45:37:5C:06:7B:26:8F:A2:
02:3A:57:91:5A:4B:CD:8D:7F:FE:13:52:49:00:52:7E:
56:73:29:E0:F2:A2:23
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:*.whowhatwear.com
Technical

DNS Lookup

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Content-Type: text/html
Cache-Control: max-age=900
Server: Google Frontend
Date: 6th May, 2021
Connection: keep-alive
Content-Length: 104559
X-Cloud-Trace-Context: 8cb73cd8122093a2ce9f2edfa93fd76d
Accept-Ranges: bytes
Via: 1.1 varnish
Age: 0
X-Served-By: cache-ewr18161-EWR
X-Cache: HIT
X-Cache-Hits: 1
X-Timer: S1620315717.047675,VS0,VE1
Vary: Accept-Encoding, X-Device, X-GEN, X-Requested-With
Strict-Transport-Security: max-age=31557600
X-Device: desktop
X-Site-Id: 1

Whois Lookup

Created: 26th April, 1999
Changed: 27th March, 2021
Expires: 26th April, 2022
Registrar: Cloudflare, Inc.
Status:
Nameservers: ns-1127.awsdns-12.org
ns-2030.awsdns-61.co.uk
ns-850.awsdns-42.net
ns-98.awsdns-12.com
Owner Name: DATA REDACTED
Owner Organization: DATA REDACTED
Owner Street: DATA REDACTED
Owner Post Code: DATA REDACTED
Owner City: DATA REDACTED
Owner State: CA
Owner Country: US
Owner Phone: DATA REDACTED
Owner Email: https://domaincontact.cloudflareregistrar.com/whowhatwear.com
Admin Name: DATA REDACTED
Admin Organization: DATA REDACTED
Admin Street: DATA REDACTED
Admin Post Code: DATA REDACTED
Admin City: DATA REDACTED
Admin State: DATA REDACTED
Admin Country: DATA REDACTED
Admin Phone: DATA REDACTED
Admin Email: https://domaincontact.cloudflareregistrar.com/whowhatwear.com
Tech Name: DATA REDACTED
Tech Organization: DATA REDACTED
Tech Street: DATA REDACTED
Tech Post Code: DATA REDACTED
Tech City: DATA REDACTED
Tech State: DATA REDACTED
Tech Country: DATA REDACTED
Tech Phone: DATA REDACTED
Tech Email: https://domaincontact.cloudflareregistrar.com/whowhatwear.com
Billing Name: DATA REDACTED
Billing Organization: DATA REDACTED
Billing Street: DATA REDACTED
Billing Post Code: DATA REDACTED
Billing City: DATA REDACTED
Billing State: DATA REDACTED
Billing Country: DATA REDACTED
Billing Phone: DATA REDACTED
Billing Fax: DATA REDACTED
Billing Email: https://domaincontact.cloudflareregistrar.com/whowhatwear.com
Full Whois: Domain Name: WHOWHATWEAR.COM
Registry Domain ID: 6046311_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.cloudflare.com
Registrar URL: https://www.cloudflare.com
Updated Date: 2021-03-27T19:34:06Z
Creation Date: 1999-04-26T20:36:04Z
Registrar Registration Expiration Date: 2022-04-26T20:34:30Z
Registrar: Cloudflare, Inc.
Registrar IANA ID: 1910
Domain Status: clienttransferprohibited https://icann.org/epp#clienttransferprohibited
Registry Registrant ID:
Registrant Name: DATA REDACTED
Registrant Organization: DATA REDACTED
Registrant Street: DATA REDACTED
Registrant City: DATA REDACTED
Registrant State/Province: CA
Registrant Postal Code: DATA REDACTED
Registrant Country: US
Registrant Phone: DATA REDACTED
Registrant Phone Ext: DATA REDACTED
Registrant Fax: DATA REDACTED
Registrant Fax Ext: DATA REDACTED
Registrant Email: https://domaincontact.cloudflareregistrar.com/whowhatwear.com
Registry Admin ID:
Admin Name: DATA REDACTED
Admin Organization: DATA REDACTED
Admin Street: DATA REDACTED
Admin City: DATA REDACTED
Admin State/Province: DATA REDACTED
Admin Postal Code: DATA REDACTED
Admin Country: DATA REDACTED
Admin Phone: DATA REDACTED
Admin Phone Ext: DATA REDACTED
Admin Fax: DATA REDACTED
Admin Fax Ext: DATA REDACTED
Admin Email: https://domaincontact.cloudflareregistrar.com/whowhatwear.com
Registry Tech ID:
Tech Name: DATA REDACTED
Tech Organization: DATA REDACTED
Tech Street: DATA REDACTED
Tech City: DATA REDACTED
Tech State/Province: DATA REDACTED
Tech Postal Code: DATA REDACTED
Tech Country: DATA REDACTED
Tech Phone: DATA REDACTED
Tech Phone Ext: DATA REDACTED
Tech Fax: DATA REDACTED
Tech Fax Ext: DATA REDACTED
Tech Email: https://domaincontact.cloudflareregistrar.com/whowhatwear.com
Registry Billing ID:
Billing Name: DATA REDACTED
Billing Organization: DATA REDACTED
Billing Street: DATA REDACTED
Billing City: DATA REDACTED
Billing State/Province: DATA REDACTED
Billing Postal Code: DATA REDACTED
Billing Country: DATA REDACTED
Billing Phone: DATA REDACTED
Billing Phone Ext: DATA REDACTED
Billing Fax: DATA REDACTED
Billing Fax Ext: DATA REDACTED
Billing Email: https://domaincontact.cloudflareregistrar.com/whowhatwear.com
Name Server: dane.ns.cloudflare.com
Name Server: ivy.ns.cloudflare.com
DNSSEC: unsigned
Registrar Abuse Contact Email: [email protected]
Registrar Abuse Contact Phone: +1.4153197517
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2021-05-06T15:42:03Z <<<

For more information on Whois status codes, please visit https://icann.org/epp

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Nameservers

Name IP Address
ns-1127.awsdns-12.org 205.251.196.103
ns-2030.awsdns-61.co.uk 205.251.199.238
ns-850.awsdns-42.net 205.251.195.82
ns-98.awsdns-12.com 205.251.192.98
Related

Subdomains

Domain Subdomain
thethirty

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Domain Valuation Snoop Score
$14,988 USD 3/5
$4,471 USD 2/5

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